Roland S. Martin's Black Star Network Taps MuxIP to Deliver Live FAST Channel Experience
MuxIP’s FASTHub for News Solution Delivers Live Daily News Shows for Leading FAST Channel Created by Black Americans for Black Americans
Los Angeles(11 Jan 2023)
MuxIP, a leading provider of automated solutions for ad-supported streaming, today announced that it is delivering a 24/7 live FAST channel and video on demand content for Black Star Network, a leading Black American news and lifestyle network, now available on Amazon News. MuxIP’s FASTHub for News solution enables Black Star Network to live stream 4 hours of original news programs each weekday, including #RolandMartinUnfilteredand The Culture with Farajii Muhammad, as well as live breaking news and specials. Billed as “the voice of Black America created by and for Black Americans,” Black Star Network is led by curator and founder Roland S. Martin, a former CNN host/contributor and Hall of Fame journalist.
Black Star Network is an independent network,100% Black owned and operated, that provides news, information and lifestyle programming with a unique focus on issues that matter to Black Americans. Programs on Black Star Network reflect the values, culture and lifestyle of Black Americans, and feature 30+ hours of live programs each week, including live news and events, and a total of 34+ hours of new, original programs per week. Black Star Network has an extensive video-on-demand library and maintains robust engagement with its audience across social media platforms. The network produces special events, including the recent swearing in of the Black Congressional Caucus, Juneteenth Special, backstage interviews from Essence Festival, HBCU pre- and post-game shows, holiday specials, and interviews with leading Black American newsmakers.
“We know that the Black American audience over-indexes in usage of streaming media and mobile content but has been underserved and underrepresented in media. Our FAST channel will create new audiences for news and cultural content focused on issues that matter to Black Americans,” said Roland S. Martin, curator and founder of Black Star Network. “The ability to deliver live segments and breaking news, and on-location shows on FAST differentiates us from any other Black-owned or Black-targeted media company. Working with MuxIP we have been able to develop powerful features that will scale, and at a competitive price point.”
FASTHub is a cloud-based software as a service (SaaS) solution that rapidly encodes, prepares, packages, and distributes channels – including broadcast, satellite, and digital – to any OTT platform, TV device, or application. Based on patented technology, FASTHub converts broadcast streams to digital, enabling the rapid creation of Free Ad-Supported Streaming Television (FAST) channels at lower costs and with greater revenue generation than competing solutions.
“The news network business is being reimagined in the FAST universe, and Black Star Network is a powerful example of how live news and commentary can be produced 24/7 in FAST,” said Tom Link, founder and CEO of MuxIP. “Our FASTHub for News solution is built for live and VOD production, and Black Star Network is building an audience that can pull leading advertisers into the conversation seamlessly.”
In addition to its distribution on Amazon News, Black Star Network is available on Roku, Samsung SMART TV, XBOX One, Android TV, Apple TV, and Android and iOS devices.
MuxIP is a global leader in powering the rapidly growing TV business model centered on Free Ad-Supported Streaming Television (FAST). The company’s patented, cloud-based SaaS technology offers intuitive and powerful tools that allow content owners and media companies to create, monetize and distribute FAST linear channels on the leading distribution platforms. MuxIP’s patented solutions seamlessly automate every facet of ad-supported streaming by simplifying content preparation, channel scheduling, live event streaming and all of the core components of dynamic video advertising while enabling best-in-class monetization and distribution. Connect with MuxIP on LinkedIn, Facebook, Twitter and at MuxIP.com.
About Black Star Network
Black Star Network is a news, opinion and lifestyle network created by and for Black Americans that produces content that encompasses the political, business and cultural insights and perspectives of Black thought leaders, influencers and opinion makers. Black Star Network offers a full slate of thought-provoking live news and opinion shows, including #RolandMartinUnfiltered and The Culture with Farajii Muhammad, covering the issues that matter most to Black Americans, as well as lifestyle programs hosted by Black influencers including Dr. Jackie Hood Martin, Stephanie Humphrey, Dr. Greg Carr and Deborah Owens. Live coverage and specials include political events not covered by mainstream media, such as the recent swearing in of members of the Black Caucus of the U.S. Senate, as well as backstage interviews at Essence Festival.
Founded in September 2021, Black Star Network is curated by Roland S. Martin, a journalist who has worked for CNN, TV One, The Tom Joyner Morning Show and Essence Magazine, and who is a four-time NAACP Image Award winner and member of the Halls of Fame of the National Association of Black Journalists and the Society of Professional Journalists.
Black Star Network streams over 30 hours each week of original news shows, series and specials. Now available on Amazon News via Alexa and Echo devices, Black Star Network's app is also available on Roku, Samsung SMART TV, XBOX One, Android TV, Apple TV, and Android and iOS devices.
In addition to the 24/7 streaming network, Black Star Network and its hosts engage with over 4 million fans and followers via social media and fan clubs. For more information go to BlackStarNetwork.com
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EDITOR’S NOTE: if you would like a color photograph of Roland S. Martin, curator and founder, Black Star Network, Thomas Link, CEO of MuxIP, screenshots of Black Star Network shows, or screenshots of MuxIP FASTHub, please contact Chris Pfaff at firstname.lastname@example.org or +1-201-218-0262