RR Media and Harmonic Team Up To Explore Next Generation Virtual Media Management and Delivery Solution
The partnership will allow RR Media to offer fully virtual end-to-end, managed and cost-effective media services
Aiport City, Israel(12 Sep 2014)
RR Media (NASDAQ: RRST), a leading provider of global digital media services to the broadcast industry, and Harmonic, the worldwide leader in video delivery infrastructure, have teamed up to offer next generation end-to-end converged media management and delivery services for broadcast and online media applications. This will utilize RR Media’s infrastructure including media centers, networks, data centers and teleports and Harmonic’s new, evolving VOS platform, enabling operations such as channel playout, media processing, file transcoding and content delivery over a fully virtualized IT environment.
The collaboration will allow RR Media to develop new service models that meet the rapidly changing requirements of global media customers due to the continuous proliferation of screens, demand for richer viewer experiences and the vital need for better content monetization.
RR Media closely collaborates with key players to serve the broadcast industry as they look to the future for new ways to drive and benefit customers with the convergence of online video and broadcast media.
Ziv Mor, CTO & VP Business Development, RR Media, sees this as the next step in RR Media’s evolution: “Moving from dedicated hardware infrastructure to more software and cloud-based solutions is the logical progression for RR Media as technology matures. Working with Harmonic puts us in the unique position to adopt next-generation virtualization technologies, allowing us to rapidly move to more regions and work for customers with more complex requirements.
“Being able to scale up quickly, offer content preparation, playout and distribution to any screen, anywhere in the world, means we can truly support our customers that operate in multiple territories and are looking for a simple, end-to-end solution. Our core business focus is enabling customers to focus on their needs, and by creating such flexible, software-based solutions we are making it easier for our customers to enhance their business.”
Tom Lattie, Vice President, Product Management, Harmonic, adds: “We have worked with RR Media (RRsat) for over 10 years now, and with this additional partnership we believe we will be taking both our businesses to the next level presenting joint managed services. Having listened to the industry and looked into what was required for broadcasters and content owners, we landed upon this model, which will meet the needs of many of our customers.”
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About RR Media
RR Media* (NASDAQ: RRST) works in partnership with the world’s leading media players to create the richest possible media and entertainment experiences for the world’s consumers. RR Media’s complete ecosystem of digital media services maximize the potential of media and entertainment content, covering four main areas: smart global content distribution network with an optimized combination of satellite, fiber and the internet; content management & playout; sports, news & live events; and online video services. RR Media provides scalable digital media services to more than 650 channels, distributes over 100,000 hours of live events yearly and delivers content to 95% of the world’s population reaching viewers of multiplatform operators, VOD platforms, online video and direct-to-home services. Visit the company's website www.rrmedia.com
* RR Media currently operates under the corporate name of RRsat Global Communications Network Ltd. The company is in the process of changing its corporate name to RR Media Ltd., which is scheduled to be completed in October 2014.
Safe Harbor Statement
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