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Perez Hilton Partners with Showbox To Enhance Online Video Production

Tel Aviv(28 Jul 2015)

Showbox, the dynamic video production tool, today announced that its platform will host a series of webisodes produced and created by noted Hollywood blogger Perez HiltonPerezhilton.com will host customized video content using Showbox’s professional grade video production suite. The Perez Hilton site boasts a fan base of 12 million unique readers per month averaging 220 million impressions and will feature videos directly on perezhilton.com, his exclusive pop-up music series and social media.

“Video is an essential component for any brand or influencer to reach their audiences. Showbox gives these brands and influencers access to professional grade video production tools so the quality of their video can match the quality of their voice,” said Effi Atad, CEO and Co-Founder of Showbox. “Perez Hilton is a natural fit for our fast paced, user-powered platform, wherein Perez will be able to produce and share his exclusive videos in order to enhance his engagement with fans and deliver the highest quality content in a style that reflects his distinct online persona. Showbox is providing Perez with the video platform that his star power deserves.”

Showbox offers an all-inclusive process for start-to-finish professional and intuitive video production, combining show formats, superior technologies, rich content libraries and management tools all accompanied by director instruction. The formats (Top 5, Product Review, etc.) allow for the creation of endless content in multiple genres and greatly reduce the need for post-production. Overcoming major editing and production constraints common to currently available platforms, users simply drop content into the Showbox formatting toolbox, allowing the show to essentially build itself. Users can also customize their formats and save them within the platform, streamlining episode creation to under 10 minutes. Showbox features automatic footage and audio enhancements features, advanced virtual background replacement without the need for a green screen, and even offers access to free content provided by major databases like Getty Images, Reuters and many more.

“I am so excited to be working with Showbox to reach out to my fans in a much more personal and direct way”, said Perez Hilton. “Audience engagement has always been the most important element of our content production – and Showbox’s technology will help us bring that to the next level. By utilizing new tools to connect with the audience, perezhilton.com is able to access more users across more platforms than ever before. ”

The use of Showbox is absolutely free to start and will utilize a freemium model that allows users to access more advanced services as their needs grow. 

Showbox will soon be opening their platform up for a trial run. If interested, join the Showbox waitlist at www.showbox.com.

About ShowBox

Showbox, the leading comprehensive A-Z platform for video production, was founded in 2013 by Effi Attad (CEO) and Tomer Afek (CMO). Showbox is a cloud-based video production tool that enables any brand or individual to engage its followers in sustained, creative dialogue through professional-grade videos ready for publication across any network with just one click.