Loton, Corp‘s LiveXLive Subsidiary Selects AOL as its Exclusive Live Stream Digital Distribution Partner for Live Digital Experience and Presentation of Rock In Rio
LiveXLive and AOL will digitally broadcast 7 days of prestigious global music festival from Rio to the world
LOS ANGELES(19 Sep 2015)
Loton, Corp’s (OTC: LIVX) LiveXLive subsidiary has entered into an agreement with AOL (owned by Verizon (NYSE: VZ)) for the live stream and digital broadcast of Rock in Rio. LiveXLive is granting AOL digital distribution rights for the Rock in Rio festival which takes place from September 18-20, 2015 and September 24-27, 2015 in Rio de Janeiro, Brazil. Viewers can watch the live stream through the AOL video player on LiveXLive.com and on AOL.com. The rights include live performance and highlight clips created from the main stages of one of world’s most prestigious and established music festivals, video on demand access, and LiveXLive’s exclusive behind the scenes halo content directly from Rock in Rio. AOL will enable and distribute a digital broadcast of Rock in Rio showcasing main stage performances by some of the top multi-platinum acts in the world with key promotion across AOL.com at www.aol.com/rockinrio.
The Rock in Rio festival includes featured acts such as Rihanna, Metallica, One Republic, Katy Perry, Queen, Sam Smith, John Legend, Elton John, Rod Stewart and Seal, among others.
“We are thrilled to announce this distribution and marketing agreement with AOL to live stream and digitally broadcast the Rock in Rio experience to the masses,” said Robert Ellin, LiveXLive Founder and Chairman. “This is the first significant step in enabling LiveXLive to provide fans with access to music around the world from any connected device.
“At AOL we are committed to bringing consumers extraordinary experiences on a daily basis, across all screens,” said Dermot McCormack, President of Video and Studios at AOL. “In partnership with LiveXLive, we are excited to stream the beat of Rock in Rio directly to AOL.com users.”
In advance of the formal launch of LiveXLive later this year, the company will continue to acquire rights to top music festivals in addition to nightlife performances and other live music. LiveXLive is in discussions with content partners, venues and artists from around the world to bring live music to consumers through mobile, digital, video and virtual reality.
AOL is a media technology company with a mission to simplify the internet for consumers and creators by unleashing the world's best builders of culture and code. As one of the largest online properties with over 350 million monthly global consumers of its premium brands, AOL is at the center of disruption of how content is being produced, distributed, consumed and monetized by connecting publishers with advertisers on its global, programmatic content and advertising platforms. AOL's opportunity lies in shaping the future of the digitally connected world for decades to come. AOL is a subsidiary of Verizon.
About Loton, Corp (OTC: LIVX)
Loton, Corp (LIVX.OB) is a parent company in the emerging live / digital music space. The company's LiveXLive subsidiary intends to be the world's first premium live music streaming network that will deliver around the clock live music to viewers on any connected device as an authentic and experiential platform. The platform plans to offer the world's leading music festivals with multiday and multistage coverage, unique concerts, intimate performances and cutting edge programming. We plan to extend the live experience to fans on desktop, laptop, mobile, tablets, consoles, connected TVs and virtual reality platforms. The LiveXLive network expects to provide compelling and curated content that showcases the entire spectrum of music to include music inspired fashion, food, and lifestyle content and showcase interviews, backstage access and both fan and artist perspectives. LiveXLive intends to feature all genres of music including rock, pop, indie, alternative, EDM, country and feature major festival headliners as well as emerging artists performing at clubs and venues around the globe.