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Brightcove Announces Zencoder Transcoding for Ultra High Definition Video Content

Provides HEVC and Google VP9 support for Media Companies to Deliver 4K UHD Content

BOSTON(14 Apr 2016)

Brightcove Inc. (NASDAQ: BCOV),  (NASDAQ: BCOV), the leading provider of cloud services for video, today announced cloud transcoding for Ultra High-Definition (UHD) video through Zencoder, the company’s cloud transcoding service. The new UHD features add support for the HEVC and Google VP9 video codecs, which are popular for the delivery of 4K video. In addition, Zencoder now supports 10-bit color workflows and the wide gamut BT.2020 color space, which are required for the delivery of high dynamic range (HDR) video. With these new features, Zencoder provides media companies with the ability to deliver 4K UHD content to web browsers, handheld devices, connected TVs, and other over-the-top (OTT) devices.

The new UHD tier enables transcoding of outputs up to a resolution of 4096 x 2160 (DCI 4K) at up to 60 frames per second. For HEVC and VP9 formats, Zencoder supports both progressive output suitable for local playback, and segmented outputs suitable for streaming over the Internet. Supported progressive formats are MP4 for HEVC and WebM for VP9. MPEG-DASH is the supported streaming delivery format for both HEVC and VP9.

Brightcove has worked with Stan, Australia's leading local subscription OTT service, to validate Brightcove’s UHD support. Stan has over 1.5 million users and offers unlimited access to thousands of hours of entertainment, with first-run exclusives, award-winning TV shows, movies and children’s content.

More information about Zencoder and the newly announced UHD features is available at www.brightcove.com/zencoder, and at the NAB Show in Las Vegas, Nevada from April 18 to 21, 2016, where Brightcove will be exhibiting at Booth SU8516 in the South Upper hall of the Las Vegas Convention Center.

Pricing and Availability

The new Zencoder UHD transcoding features are available in limited initial availability to all customers with a new UHD pricing tier. Pricing for this UHD tier starts at five cents per minute for enterprise plans.

About Zencoder

Zencoder is an easy-to-use, API-driven managed transcoding service that operates in the Amazon and Google public cloud infrastructure. Zencoder supports a wide range of audio and video inputs, and provides customers with complete control over their transcoding workflow. Zencoder uses an easy to understand low-cost pricing model based on the minutes of transcoded output.