Abacast Fixed-Price Streaming Enables Radio Broadcasters to Focus on Profitability
The new pricing model removes day to day streaming cost concerns; streaming costs no longer scale unpredictably with audience growth.
Camas, WA(17 Sep 2010)
Abacast, Inc., a provider of online radio streaming solutions, announced today the launch of fixed-price streaming for both terrestrial and Internet-only radio stations.
Generally, industry pricing plans allow streaming costs to grow unpredictably with audience growth, inhibiting profitability. Abacast Fixed-Price Streaming is a tiered fixed pricing model that allows broadcasters to grow their audience without the risk of overage charges. Fixed Price Streaming provides stable and predictable streaming costs, even while the broadcaster's audience is growing.
"With Abacast Fixed Price Streaming, we have built-in headroom for audience growth," said Rick Peters, COO of Bluewater Broadcasting. "We can continue to grow our traffic, now knowing that it will lead to higher profitability for Bluewater Broadcasting."
"With the launch of our Radio Streaming Platform, we're introducing a fixed pricing model with built-in audience growth, enabling broadcasters to focus on what they do best- producing great content and serving their advertiser clients- without having to worry day-to-day about audience growth costs," says Jim Kott, Co-President of Abacast.
Abacast is an online radio service provider offering one of the most complete, integrated suite of streaming, advertising, and analytics services available from a single vendor. Abacast services drive digital advertising revenue, grow audiences, and deliver top-quality user experiences for the online radio markets. Abacast was founded in 2000 and has successfully served hundreds of customers and tens of millions of consumers.