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April 06, 2011

Online Video News

NAB 2011 Sneak Peeks

From AmberFin to VBrick, here's a sampling of some of the new products you can expect to hear about at next week's NAB show in Las Vegas.

Visible Measures' Ad Network Drives Audience Choice

Letting viewers select the ad they want to view can significantly increase brand lift.

Warner Bros., Sony, Universal Launch VOD Service, Anger Theaters

Families will soon be able to rent new releases from their couch for $30 per movie.

Featured Articles

Royal Wedding Coverage Will Marry Online and Broadcast

KIT Digital is handling many of the video feeds for online outlets, and the Royal Wedding of Prince William and Kate Middleton is expected to draw 400 million viewers online

What Is ...

What Is H.264?

A look behind H.264, the world's most popular video codec, including encoding parameters and royalty concerns

Industry News

Rovi Launches Smart TV Field Trial Advertising Program

Open Invitation for Advertisers to Join Carnival and Other Innovative Brands and Participate in Smart TV Advertising Trials

Qumu Enterprise Video Platform Extended Through Mobile Initiative

Qumu, the leader in Enterprise Video Communications, introduces a mobile initiative that expands its enterprise video platform to mobile devices while enabling rapid development of new video-rich mobile applications.

IAB Launches First and Only Quality Assurance Certification for Ad Networks & Exchanges

Program Gives Advertisers Confidence Certified Ad Networks & Exchanges Provide Safe Environments for Brands; First 17 Companies Receive Compliance Seal

Videobar Increases Ad Response and Video Plays in Standard Banner Ads