December 22, 2025

Online Video News

Sports Media Predictions: Looking Ahead to 2026

The next phase of sports media will not be defined by breakthroughs alone. It will be defined by decisions. About focus. About balance. And about where value really sits.

A Tipping Point for Live Sports: Personalized Multiview and L-bar Ad Tech

A new collaboration was unveiled at Streaming Media Connect 2025 where Ring Digital's #FutureOfTV.Live produced a special, data-driven panel on Multiview, Mosaics, and L-bars in the context of live sports and CTV ad tech.

Short Cuts

How Streamers Can Increase Watch Times and Maximize Value for Brands

Delivering great experiences that keep audiences engaged is the name of the game in live streaming, but for sponsored streams it's also a means to an end. What can streamers do beyond maximizing watch times to keep their brand sponsors happy and ensure a stream succeeds on both critical fronts? John Petrocelli, founder and CEO of Bulldog DM, and Chris Pfaff, founder and CEO of Chris Pfaff Tech Media, discuss in this clip from Streaming Media 2025.

How to Leverage AI in Streaming Ad Tech in 2026

Whether it's traditional machine learning (ML) or its trendier generative cousin, artificial intelligence (AI) is appearing in a range of streaming ad tech use cases for increasing under-the-hood efficiency in streaming monetization applications. Sargeway's Sarge Sargent, Fox's Amit Shetty, Google's Inderpreet Sandhu, IAB Tech Lab's Shailley Singh, and Reality Software's Nadine Krefetz discuss AI's fast-changing role in this clip from Streaming Media 2025.

Blog

Win Local, Grow Digital: How Stations Can Shape a New Sports Streaming Model

A new model has emerged in which a local station's linear signal is only one part of a wider distribution strategy. Groups are beginning to treat sports rights as multi-platform assets, preparing versions for direct-to-consumer (D2C) apps, FAST channels, and streaming bundles.

Industry News

Queensland Performing Arts Centre Elevates Live Stream Experiences with AJA Gear

More live performance venues are transforming the way they capture and deliver shows as audiences increasingly tune into live events outside theatre walls. To elevate its production value, Queensland Performing Arts Centre (QPAC) recently overhauled its f

TAG Video Systems Celebrates Multiple APAC Award Wins for Innovation and Operational Excellence

TAG Video Systems is proud to share that the company has recently received multiple industry recognitions across the Asia-Pacific region, reflecting its ongoing focus on enabling media organizations to deliver high-quality content with confidence.

WHY ONE PARTNER IS BETTER THAN FIVE

If you’re a content owner or creator thinking about launching a FAST (free ad-supported streaming TV) channel or platform, the first big hurdle usually isn’t content, it’s the tech. Entering the streaming space brings plenty of potential, but it also come

Czech TV Elevates Video Streaming with Harmonic

Harmonic’s XOS Advanced Media Processor Improves Streaming Video Quality and Boosts Viewer Engagement