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April 03, 2023

Short Cuts

How Premium Brands Can Better Leverage Live Event Streams

How can live video help advertisers meet the challenges of a media consumption ecosystem perpetually in flux, such as cord-cutting, brand safety, ad-blocking, and more? BulldogDM's John Petrocelli, who works with many of the biggest brands in the business, and CBS Sports Digital's Corey Smith discuss how to make streams work for brands so the streams thrive and the brands and viewers keep coming back in this clip from Streaming Media Connect 2023.


Next Up for Netflix: Re-imagining Streaming Through Ad & Content Models

Ashwin Navin of Samba TV discusses the ways that Netflix, even with its recent hiccups, has the legacy and the leverage to continue to reinvent the distribution model to find new ways to extend the value of its multi-billion dollar content investments.

Industry News

FAST Channels TV comedy line-up is a laughing matter

Discover laugh-out-loud comedy from FAST Channels TV FAST Channels TV offers an impressive collection of laugh-a-minute content – from funny films and viral videos to stand-up specials and classic cartoons. With over 10 dedicated linear comedy channel

Ateme, Six Floor Solutions and Pushologies Launch Automated Fan Engagement Solution

Automatic end-to-end workflow enabling sports content rights holders with D2C services to enhance fan engagement Leading technology partners unite  connecting next-generation video experiences with e-commerce The solution will be showcased at 2023 N

24i and Amagi announce technical partnership that enables streaming services like SEGI.TV to launch its own advanced apps for the big screen

24i and Amagi partnership enables FAST channel operators to rapidly launch high-quality owned and operated (O&O) streaming apps on connected TVs and other streaming devices, expanding innovation in viewing experiences and deepening their relationship with

MuxIP Announces Innovation for Taking Broadcast Channels into FAST

FASTHub for Broadcast Delivers Cloud-Based Solution for Transitioning Terrestrial Channels Into Live FAST Channels

Estrella Media Adopts Zixi for Live Linear IP Distribution

Transition from satellite for primary delivery using flexible, scalable solution

NPAW Survey Reveals 76% of SVoD Services Will Introduce Ads in the Next Two Years

As the global video streaming market continues to grow and become increasingly crowded, streaming businesses are looking for ways to maintain their growth and competitive edge. According to a new global B2B industry survey by NPAW, the leading provider of

Unified Streaming appoints new CEO

Unified Streaming has named Martin van Aalderen its new CEO as of March 1, 2023.

Telestream to Unveil Next-Generation Content Management Solution at NAB

Telestream Content Manager Announced Today at NAB 2023

Haivision Welcomes YouTube to the SRT Alliance

Upcoming SRT InterOp Plugfest with YouTube will establish vendor interoperability for live video contribution into the world’s most popular live streaming platform

XL8 Integrates Zixi, Enhancing Global Reach of Content

LiveSubs Leverages Zixi for Real-Time Translation Applications