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October 04, 2021

Short Cuts

The Advanced Codec Transition and What It Means

NETINT's David Zhou discusses what is driving HEVC adoption in this clip from his presentation at Streaming Media Connect 2021.

Editor's Note

IATSE May Need to Strike While the Iron is Hot

Studios and producers are reaping the rewards of the OTT revolution. It's about time everyone involved in creating our favorite shows and movies gets their fair share.


VVC's Adoption Hampered by Patent Uncertainty and Low Value

A study from Unified Patents suggests that VVC isn't likely to ever gain widespread adoption due to both royalty issues and technology changes

Industry News

ThinkAnalytics enhances ThinkAdvertising to make hyper-targeting a reality for TV

New features drive increased advertising revenue opportunities and reduces costs/time-to-market with highly predictive affinity categories, household composition, and intent to purchase

Synamedia delivers industry first ‘zero compromise’ 8K encoding & streaming technology, powering fully optimized, high quality 8K video, with AMD EPYC™ processors

Vidispine Tools from Arvato Systems now available on Google Cloud

Accelerating the power of cloud-based workflows