MAKING THE PERSONAL POSSIBLE: powering interactivity and new experiences in sports OTT
As streaming becomes the industry standard for sports consumption, standard streaming is no longer enough. More than ever, fans view accessible, reliable digital content as a baseline expectation. What will set services apart in the next decade is how they enhance digital experiences.
This white paper delves into some of the front-end features that drive fan engagement. It highlights current use cases and examples of best practice to demonstrate how integrating these functions within an OTT service has a direct impact on the bottom line, and how Limelight Networks makes each of these ‘lean-in’ viewing options possible today through its content delivery network and expertise in sub-second real-time streaming.