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Biographical Information

Greg Morrow

General Manager, Streaming Media Group, Bitcentral

+44 (0)203 832 3690 
General Manager, Streaming Media Group, Bitcentral

Articles for Greg Morrow

Rekindling Consumer Satisfaction With D2C

Despite what appears to be a thriving market, streaming viewers are still looking for more than what's on offer. Greg Morrow of Bitcentral's ViewNexa highlights ways to rekindle consumer satisfaction with D2C business models.

Why Broadcasters Need a Swiss Army Knife to Fix Video Advertising

Greg Morrow of Bitcentral looks at how publishers now need a "swiss army knife" of tools to realize their advertising potential. With content spread across so many distribution points and in different forms, publishers now need to integrate a separate toolset for each one to thrive in today's market.