Biographical Information

Daniel Elad

Chief Strategy Officer, TheViewPoint

Daniel Elad is Chief Strategy Officer at TheViewPoint  an ad monetization platform for CTV/OTT publishers and broadcasters. 

Years of experience in the digital video advertising industry provided him with deep expertise in programmatic and CTV/OTT advertising. Daniel is frequent in covering all things video, CTV, ad market growth and innovation.

Articles for Daniel Elad

Confessions of a CTV Publisher: How Much Is the Cut?

By embracing the private marketplace model, both advertisers and publishers can get a better deal