Bichoï Bastha is the General Manager of Dailymotion and the CEO of Dailymotion Advertising and Audience Path. Before becoming Deputy CEO at Dailymotion, Bastha led several teams dedicated to the development and monetization of advertising solutions for agencies and advertisers since joining in 2009. Under his leadership, Dailymotion established itself as a major player in video advertising innovation. He contributed to the expansion of the company’s proprietary advertising platform capabilities and its integration with leading DSPs through the launch of Dailymotion’s Ad-Exchange technology. More recently, as Chief Revenue and Business Officer, he played a key role in accelerating revenue growth. His deep understanding of the digital ecosystem and strategic vision have positioned Dailymotion as a global leader in video advertising by establishing close relationships with brands.