Save your seat for Streaming Media NYC this May. Register Now!

YouTube Premium and YouTube Music Expand to 12 More Countries

Article Featured Image

When YouTube first broke YouTube Red into two streaming services—YouTube Music and YouTube Premium—they were available in 5 countries (the U.S, Australia, Mexico, South Korea, and New Zealand) with the promise of more to come soon. Well, promise fulfilled: As of yesterday, both services are available in 12 additional countries: the U.K., Canada, Austria, France, Spain, Germany, Ireland, Italy, Finland, Norway, Sweden, and Russia. 

YouTube Music sells for $9.99 USD per month, and offers ad-free music playback, background listening, and the option to download some tracks for offline listening. YouTube Premium sells for $11.99 USD and includes all the features of YouTube Music, plus ad-free video viewing, background video playing, video downloading, and access to YouTube's original content (such as its Karate Kid continuation Cobra Kai).

Besides simply offering content, YouTube has added personalization features to its services. YouTube Music creates custom playlists for each subscriber, and uses location data to suggest songs based on where the subscriber is (such as offering beach tunes for a day at the shore). Advanced search features let members find songs based on descriptions or mis-heard lyrics. 

YouTube Red subscribers will automatically get YouTube Premium at their current rate. Those interested can get a three-month free trial of either service. 

Streaming Covers
for qualified subscribers
Subscribe Now Current Issue Past Issues
Related Articles

YouTube to Make Premium Originals Free With Ads: Reports

Starting next year, YouTube will begin moving produced content from behind the paywall, and will create more celebrity-driven, mainstream titles.

YouTube Intros a Suite of Tools for Making Charitable Donations

Thanks to four tools currently in development, YouTube stars will be able to connect viewers directly to charities that need their help.

YouTube Debuts Tools for Monetization and Community at VidCon '18

YouTube Stories will let creators shoot quick videos on-the-go, while membership and merchandizing tools will let them earn more money from fans.

YouTube Debuts Music and Ad-Free Video Subs, Folds YouTube Red

One service becomes two, as subscribers have the choice of a $9.99 per month music plan, or paying $2 more to add ad-free video playback and YouTube originals.

YouTube Brings Music Videos to Google Preferred at Brandcast

Addressing lingering brand safety concerns, CEO Wojcicki spelled out how the company is hiring 10,000 employs to look for content violations.

YouTube Lets Desktop Streamers Go Live Without an Encoder

While YouTube made encoder setup easy, it was still a hurdle for some. Now, Chrome users can stream live with no setup required.