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Apple iTV Surfaces in Canada, Reports Globe and Mail

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For some tech sites, publishing rumors about the upcoming Apple television set has become a full-time job. Today, Canada's Globe and Mail broke through with the first reports on how the device will work and what Apple's strategy for it is. Those findings were picked up in a Reuters brief.

BCE (which owns Bell Canada) and Rogers Communications have gotten early models of the iTV (as it's called) and are already testing them in their labs, Reuters reports. BCE and Rogers are Canada's biggest telecoms, and are in discussions with Apple about becoming partners for the iTV launch.

According to the Globe and Mail, the iTV will combine the features of a standard TV with those of an iPad. The paper also reported that Apple is looking for partners in Canada with experience in both Internet and wireless. Both BCE and Rogers provide Internet, telephone, and television services.

"They're not closed to doing it with one or doing it with two," an unnamed source familiar with the talks said to the Globe and Mail. "They're looking for a partner. They're looking for someone with wireless and broadband capabilities."

In December, NPD Group analyst Ross Rubin predicted that an Apple television could revolutionize the smart TV market.

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