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Aetna Selects Microsoft Windows Media for Corporate Intranet

Health care company Aetna (http://www.aetna.com) announced it has chosen Microsoft Windows Media streaming technology as its solution for its interactive employee training programs.

Aetna says it has deployed the Windows Media corporate streaming solution to 35,000 employee desktops and plans to add it to another 15,000 desktops in the next year.

"We are committed to making the innovative use of technology ourcompetitive differential," said John Brighton, chief information officer forAetna. "Windows Media streaming audio and video technology is helping us bringour employees closer together to deliver timely, mission-critical businessinformation at Internet speed."

It has creates virtual company meetings streamedlive to every PC desktop in the company. It also plans to expand its use toinclude knowledge management, virtual employee training, and inexternal media relations programs and customer education. Just think of all the cost savings, say the two companies. "Over the next three years, I estimate Aetna will save half a milliondollars in training costs alone," Brighton said. "And with travel, probablydouble that."

Aetna says it will convert its extensive video library into Windows Mediaformat, and use it in its e.health Web initiative. It also plans on producing its own videotaped news releases.

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