Sneak Preview: Creating Lean-In Engagement With Personalized, Next-Gen Sports Streaming Experiences

On Wednesday, May 13, Chris Pfaff, CEO, Chris Pfaff Tech Media, will moderate the Streaming Media Connect panel "Fans Forward: Creating Lean-In Engagement With Personalized, Next-Gen Sports Streaming Experiences." This panel explores how next-gen platforms deliver individualized sports experiences: customizable commentary tracks, fan-selected camera angles, in-game ecommerce, personalized graphic overlays and statistics, and even AI-generated highlight reels tailored to individual interests.

What Live Sports Still Do Better Than Anything Else

Over the past decade, the streaming industry has worked hard to make sports more flexible. Cloud production, remote workflows, personalized streams, highlights on demand, clips everywhere. All of this has been important and largely positive. It has expanded access and reach. It has lowered barriers and opened new audiences. But in doing so, it has sometimes overlooked the one thing sports have always done better than anything else. It creates shared moments, in real time, that pull people into the same emotional space.

Sports Media Predictions: Looking Ahead to 2026

The next phase of sports media will not be defined by breakthroughs alone. It will be defined by decisions. About focus. About balance. And about where value really sits.

Q&A: Verizon CTO Josh Arensberg Talks Revolutionizing Live Sports Streaming via Private 5G Networks

In this interview, Verizon CTO of Media and Entertainment Josh Arensberg explores how the company is revolutionizing live sports production through the use of private 5G networks, pushing the boundaries of cloud-based workflows, real-time AI, and immersive fan experiences.

Canela Media CMO Oswald Méndez Discusses Club Canela, a Breakthrough In-App Rewards Program

Club Canela, the first fully integrated in-app streaming rewards program of its kind, has been launched by Canela Media, a leading technology and innovation-driven multicultural media company. Its goal is to strengthen its relationship with Canela.TV users and to provide brands with fresh, creative ways to interact with these audiences. In this Q&A, Oswald Méndez, CMO of Canela Media, outlines Club Canela's unique details and benefits. 

AI and Entertainment: A Q&A With Hub Research's Jon Giegengack

AI is rapidly changing the way people interact with entertainment, and companies are embracing AI to streamline operations and improve efficiencies in producing, marketing, and distributing content. Hub Entertainment Research released its first study on AI in Entertainment, revealing that while most consumers have heard of generative AI, very few understand how it works or what it's for. Jon Giegengack of Hub Research discusses the report's findings and implications in this Q&A with Streaming Media's Tyler Nesler.

The Rise of Automated Translation in the Localization Industry: A Q&A With Maria Castañeda of Lokalise

Lokalise, a cloud-based localization and translation management system, has observed a fascinating shift in how content is being translated and has some intriguing data on the rise of automated translations versus human translations. Their findings illustrate a significant increase in automated translations in 2024. Maria Castañeda, Lead Product Marketing Manager at Localise, answers some questions about these new insights.

IBC 2024 Streaming Media Digest – AI, 5G, Live Sports, Monetization, Content Curation, and More

ICYMI: here is a complete collection of Streaming Media's IBC 2024 coverage. With exhibitors, speakers, and visitors from more than 170 nations, this year's event was an in-depth cornucopia of all the latest streaming, broadcasting, media, and entertainment hot topics, including AI, 5G, live sports, content creation, and much more.

Altman Solon’s David Dellea Discusses the 2024 Olympics and New Global Sports Survey Insights

Boston-based consulting firm Altman Solon recently released "Going for Gold: The Paris 2024 Summer Olympic Games, media, and digital native fans," which used their annual Global Sports Survey findings to understand how broadcasters are adapting their 2024 Summer Olympics coverage to appeal to a digitally native fan base. David Dellea, Partner, Altman Solon, talks with Streaming Media's Tyler Nesler in-depth about the findings of this survey, and he provides his professional insights and expertise into the rapidly evolving sports media business.

Q&A: AI in Advertising With Rembrand’s Cory Treffiletti

Cory Treffiletti, CMO of Rembrand, discusses the company's innovative use of programmatic generative AI for virtual product placements, along with how speedily AI is developing within the advertising industry and the ways it is upending the traditional media buying process.

MWC24: Consumer XR Faces Reality Check

XR technology is forecast to rocket from a market value of $55 billion in 2023 to $490 billion by 2030, which holds both a promise and a puzzle. While business to business use of XR has taken hold, consumer applications have failed to move beyond the hype.

Instant Replay: Streaming Media Connect 2024

Streaming Media presented its 13th Connect virtual conference February 19 - 22, 2024, with media industry cartographer Evan Shapiro as host and MC. Shapiro kicked off the event with a dynamic keynote, digging deep into the Q4 earnings call data to hold the spin doctors accountable and giving an unvarnished view of the industry. Other highlights included a keynote by Dana McGraw of Disney, titled Disney Advertising, Understanding Audiences: How Disney Advertising Leverages Data Science and Insights to Empower Advertisers, plus several panels covering topics such as app streaming UX design, scaling CTV advertising, measuring FAST success, and AI.

Premier Media Thought Leader Evan Shapiro to Present Closing Keynote Address at Streaming Media East 2023

At this year's Streaming Media East, well-regarded entertainment industry "media cartographer" Evan Shapiro will present the closing keynote address, "The Mind Of The Modern Media Consumer," where he will discuss the latest data and context from the media ecosystem and offer a good sense of where the industry is likely headed next.

ARwall and Webster University Bridge the Gap Between Education and Virtual Production Technologies With New Virtual Production Facility

Webster University has become the first university in the Midwest to have a state-of-the-art virtual production facility thanks to a unique partnership with ARwall, a Metaverse 100 XR technology company.

HP Puts VR to Work With Second Generation Wearable Backpack

This versatile virtual reality computer can be docked and connected to a monitor or loaded into a harness and worn like a backpack.

MediaKind Debuts Live 360º Video Streaming Solution at NAB

Cygnus 360º-as-a-Service lets clients deliver immersive video at up to 8K resolution, and is targeted to live sports, esports, and music providers.

Ooyala Flex Media Platform Gains HEVC and VR360 Support

The company's digital video platform helps customers save bandwidth costs with HEVC support, and gets immersive with VR360.

Content Delivery and Live Streaming Summits Return to Streaming Media East

Both the Content Delivery Summit and the Live Streaming Summit will be back as part of this year's Streaming Media East event, with new chairs and new ideas.

YouTube Introduces SDK for Spatial Audio on Mobile and Desktop

With its latest software development kit, Resonance Audio, YouTube makes immersive video environments even more convincing.

Nokia Axes Ozo VR Camera Citing Slow Industry Development

The Nokia Technologies division will lose 310 of its 1,090 employees, while putting more resources into creating digital health products.