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Niche Digital Conference to offer Publisher's Online Video Workshop as a new way for publishers to address video; a critical component of their publishing strategy

This joint event leverages Niche Media's loyal following of niche publishers with Information Today's expertise in the online video world through their Streaming Media magazine.

Medford, NJ(07 Jun 2011)

The new Publisher's Online Video Workshop was announced jointly today by Niche Media and Information Today.  This one-day event takes place in Chicago, September 28th, directly following the 2011 Niche Digital Conference.  

"We're so excited to partner with Information Today on the Publisher's Online Video Workshop.  The majority of niche publishers haven't yet developed their online video strategy," says Niche Media Grand Poobah, Carl Landau. "There is an incredible opportunity here for all magazine publishers to supercharge their content -- and their revenues -- with video."  

This joint event leverages Niche Media's loyal following of niche publishers with Information Today's expertise in the online video world through their Streaming Media magazine, which is the leading provider of global real-time news, resources and services in the industry and is dedicated to the business, technology and content of online video.

Eric Schumacher-Rasmussen, editor of Streaming Media magazine and program chair for Publisher's Online Video Workshop, says, "Online video is no longer a 'nice-to-have' feature, nor is it just the domain of major media companies.  Niche publishers of all sizes can-and should-now embrace online video as a critical component of their overall publishing strategy, and this event will give them plenty of practical guidance to help them do just that."

Updates on Publisher's Online Video Workshop will be available on the Niche Digital Conference site at

About Streaming Media

Streaming Media (, an Information Today Inc. company, is a diversified news media company serving and educating the streaming media industry and community. Focused on the "business" of streaming media in the Media & Entertainment, Enterprise, Education and Broadcast sectors, they are the industry's leading forum bringing together digital media experts and professionals to exchange ideas, strategies and success stories.

About Niche Media

Niche Media (, the co-host of the Publisher's Online Video Workshop, has provided an educational forum for target audience magazine publishers for over 10 years. Over 3,000 Publishers, Ad Directors, and Ad Reps have attended the Camp Niche Ad Sales training seminars. The Niche Magazine Conference is a national event dedicated to helping magazine Publishers and CEOs develop new revenue streams. And the Niche Digital Conference ( is 100% about developing online strategies.  Niche Media connects the entire niche world!

Niche Media Contact

Carl Landau