Evox Television Launches Online Entertainment Network, Retail Marketplace and Social Community for Happier, Healthier and More Sustainable Living
Original Programming Includes New Series Starring Ed Begley Jr. and Family as They Build the Greenest and Most Sustainable House in North America
SAN FRANCISCO, CA(20 Aug 2013)
Ev?x Television today announced the debut of an online television network, retail marketplace and social community aimed at helping people live a healthier and more sustainable lifestyle. Ev?x provides an integrated online entertainment experience that inspires positive changes in the way people live.
Ev?x offers a unique blend of programming that educates and informs consumers that make up the 2 trillion dollar LOHAS (Lifestyles of Health and Sustainability) global market segment focused on health, wellness and quality of life. 41 million LOHAS consumers around the world embrace products and services that promote healthy living, the environment, social justice, personal development and sustainable living.
Today Ev?x programming is available globally at ev?xtelevision.com and is streamed to televisions with Roku. Soon it will stream to 33 million devices in the U.S. and 87 million devices worldwide, including AppleTV, XBox, Samsung SmartTV's, plus iOS and Android mobile devices and tablets.
"Ev?x sits at the intersection of two trends: the shift from traditional TV to video on demand on multiple devices and a simultaneous shift in consumer attitudes and buying patterns," said Xav Dubois, CEO of Ev?x. "More and more, consumers are losing interest in traditional TV programming. They want to watch digital video content wherever they are, when they want. At the same time, consumers also are increasingly seeking out programming and products that make them feel good and help the world be a happier place. Ev?x advances these trends by supporting our audiences with rich consumer experiences that improve the quality of their lives."
Ev?x TV: Streaming Television Programming
Ev?x features a wide range of top quality HD video programming, including reality, comedy and drama, as well as talk shows, documentaries and cooking shows. New content is rolled out weekly, created by established producers, independent content creators, and soon, by Ev?x community members themselves.
The newest show, "On Begley Street", is a web series that follows actor and environmentalist Ed Begley, Jr., his wife Rachelle Carson-Begley and their daughter Hayden as they attempt to build the greenest and most sustainable home under North America's LEED Platinum Certified standards. "On Begley Street" will air for the first time on September 15, 2013. New episodes will run weekly, featuring co-stars like Bill Nye the Science Guy, Jeff Goldblum, Sharon Lawrence, and Jason Mraz. Each episode will explore sustainable living and the challenge of balancing comfort with consumption.
"We wanted to show what you could do with a large structure like ours," explains Begley. "And, also, we wanted to show what the average Joe or Jane could do that isn't building a green home, with their existing home. That's why we're so happy to be working with Make It Happen Productions and partnering with Ev?x Television—I think it's where a lot of people are going to go, to see messages about sustainability and social responsibility."
Ev?x Store: Sustainable Commerce
The Ev?x Store is an online marketplace promoting sustainable commerce and an eco-friendly supply chain. It connects Ev?x viewers with goods and services from globally-conscious brands that support their healthy lifestyles. Product categories include food, personal care, apparel, home and garden and recreation and fitness, plus others. Featured brands include Vitamix, ToGoBrands, Mrs. Myers and Earth's Baby Best. Every product comes from socially responsible and sustainable sources. The Ev?x retail team reviews each vendor's specifications, full sourcing and the product lifecycle to ensure every product aligns with Ev?x's standards and values of sustainability, fair trade and social responsibility.
Ev?x Social Community: A ListeningEcosystem
Ev?x social environment fosters exploration and interaction between people. The Ev?x platform features original blogger content, virtual hangouts, community forums, meet-ups, surveys, comments and posts that encourage participation amongst ev?x community members. Additionally, the Ev?x ListeningEcosystem enables Ev?x to listen to its audience and learn about the kinds of content they want to experience. The ListeningEcosystem also allows the community to directly interact with brands in the Ev?x Store and provide feedback on what they like and dislike about their products.
ABOUT EV?X TELEVISION
Ev?x Television is an online television network, retail marketplace and social community that supports the lifestyles of health and sustainability. As a for-profit and for-good socially driven entertainment and e-commerce platform, Ev?x educates, informs and inspires by delivering social television and sustainable products to a worldwide audience. ev?x is building a global community that unites people around shared interests with the goal of influencing positive change and shifting consumer attitudes and behaviors. Ev?x is the next evolution in entertainment. Join us at http://www.evoxtelevision.com.