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Getting TV-Like Quality Important for 86% of Streamers, Says VDMS

When it comes to viewing their favorite programs, viewers expect the same level of quality online as they get with broadcast, but millennials are more tolerant.
Online Video News, Posted 29 Jun 2016

Video: Encoding for OTT—How Good is Good Enough?

Panelists from Streaming Media, Beamr, Brightcove, Verizon, and Yahoo! discuss the balance between encoding quality and bandwidth at Streaming Media East 2016.
Short-Cuts, Posted 29 Jun 2016

Half of U.S. Homes Have Access to SVOD Services, Says Nielsen

In a significant milestone. half of all homes have access to subscription video, the same amount that have access to a DVR.
Online Video News, Posted 28 Jun 2016

OTT Subscription Services Surging in Popularity, Finds Limelight

The biggest growth area is in viewers who subscribe to two OTT services, which could show an emerging trend in interest for niche offerings.
Online Video News, Posted 22 Jun 2016

How Server-Side Ad Insertion is Making Online Ads More User-Friendly

By moving to server-side ad insertion, publishers can counteract ad blockers and provide a better experience for their viewers
Sponsored Articles, Posted 21 Jun 2016

TV Everywhere Viewers Typically Watch From One Location: Adobe

The popular image of TVE viewers signing in and viewing shows from any location doesn't match reality. Most viewers are creatures of habit.
Online Video News, Posted 17 Jun 2016

Ooyala Report Compares Subscription and Ad-Based Video Services

Viewing patterns vary greatly between SVOD and AVOD services, but the real differentiator is the length of the video being watched.
Online Video News, Posted 16 Jun 2016

One-Quarter of Millennial-Led Households Are OTT-Only: Parks

Young adults show a greater-than-average preference for streaming video services, and are less likely to have pay subscriptions than older adults.
Online Video News, Posted 15 Jun 2016

Telletopia Creates Foundation to Lobby FCC on MPVD Definition

A coalition of smaller online publishers wants to expand broadcast channel retransmission rules so that more services can compete with pay TV companies.
Online Video News, Posted 14 Jun 2016

Apple TV Gaining Easy Authentication and Siri Voice Controls

In a software-heavy WWDC keynote, Apple announced several improvements to the Apple TV tvOS, but hardware with 4K video support was nowhere to be seen.
Online Video News, Posted 13 Jun 2016

OTT's Me-Too Experimentation: So Many Choices, So Little Variety

While new over-the-top services appear weekly, they all follow the same model. Shouldn't there be more diversity in the streaming space? Or maybe there already is.
Featured Articles, Posted 10 Jun 2016

WWDC Preview: Apple TV Has an App Developer Crisis to Deal With

People return to Apple TV apps far less than they return to iPhone or iPad apps, giving developers less chance to earn a living. Will they abandon the platform?
Online Video News, Posted 09 Jun 2016

Warner Bros. Creates Digital Division for OTT Video Projects

The studio has a variety of owned, partnered, and in-development online video concerns. Now they all live under the same umbrella.
Online Video News, Posted 03 Jun 2016

Mirror Image Releases OTT Distribution and Ad-Blocking Solutions

Streaming video to viewers on multiple platforms, including set-top boxes, doesn't have to be a technical challenge. Mirror Image makes it easy and inexpensive with a new
Sponsored Articles, Posted 02 Jun 2016

Ads Shouldn't Get in the Way of Content, Says Sling Media: Video

Today's viewers understand that ads are necessary for free access to quality video, but they draw the line when those ads become a needless distraction.
Featured Articles, Posted 01 Jun 2016

Video Will Make Up 70% of Mobile Traffic by 2021, Says Ericsson

Videos embedded on social platforms and web pages, as well as teens' preference for smartphone viewing are helping to drive the trend.
Online Video News, Posted 01 Jun 2016

Smart Curation Beats Original Content for OTT Success: Video

As the number of subscription video services continues to expand, execs need to understand how to transition linear programming to the online world.
Featured Articles, Posted 27 May 2016

Live Streaming Is Still Playing Catch-Up to TV, Says VDMS: Video

At Streaming Media East, Verizon Digital Media Services acknowledged that TV still provides a better experience for live events, and latency is an issue.
Featured Articles, Posted 27 May 2016

In Today's OTT Landscape, Make the Right Partnerships: Video

The streaming video marketplace is getting crowded, but there are plenty of additional services still to come. To find viewers, says Epix, choose a partner with scale.
Featured Articles, Posted 26 May 2016

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