For decades, broadcasters were the heartbeat of live sports. They owned the feed, shaped the story, and set the standard. But today, that control is slipping, not because audiences have abandoned them, but because the definition of "live" has changed.
31 Oct 2025
Licensing data to LLMs is a potential revenue stream for streamers much like advertising on CTV platforms: it is an opportunity that didn't exist until recently that has the potential to deliver dividends for years to come. But as with CTV advertising, its viability and profitability won't happen overnight.
18 Nov 2025
How has AI entered the media workflow? For this new column, we'll look at different applications used in the media industry. For this issue, we'll start with asset management, asset storefronts, and localization. While some of this functionality—speech-to-text transcription, translation, voice synthesis, natural language processing, logo detection, facial recognition, and object detection—has been around for a while, the biggest improvement is that much of it is now available on workflows with live content.
15 Dec 2025
What does niche streaming mean in 2025? With the vast abundance of content available to TV audiences, how can niche programming be targeted adequately toward specific audiences, and what are some of the best ways these audiences can discover that content?
15 Dec 2025