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Biographical Information
Nadine Krefetz
Consultant, Reality Software

Nadine Krefetz has a consulting background providing project and program management for many of the areas she writes about. She also does competitive analysis and technical marketing focused on the streaming industry. Half of her brain is unstructured data, and the other half is structured data. She can be reached at nadinek@realitysoftware.com or on LinkedIn.

Articles By Nadine Krefetz

The ABCs of APIs: Developers Are Migrating to API-Based Workflows

APIs make it easier to use best-of-breed tools that connect disparate software applications and platforms. They've also changed the way video developers create new products.
Featured Articles, Posted 30 Nov 2018

Streaming Video Services Attempt to Solve the Monetization Puzzle

How are cutting-edge content services finding ways to make money in a crowded field? Read on for advice from Ellation, Xumo, FandangoNow, and others.
Featured Articles, Posted 29 Oct 2018

The State of Server-Side Ad Insertion 2018

For years, SSAI has promised targeted advertising in a seamless stream that defeats the ad blockers. Has the promise finally been realized?
Featured Articles, Posted 12 Oct 2018

Protecting Your Assets: How Studios Secure Their Premium Video

Piracy will always be a problem, but new advances in DRM and watermarking are making headway in the never-ending global battle.
Featured Articles, Posted 28 Sep 2018

Five Tips For Talking About Video with IT

IT departments aren't as resistant to video as they once were, but there's still pushback. Here are five ways to get the conversation started.
Featured Articles, Posted 23 Jul 2018

Instagram Presses Play on New Vertical Video Platform

As more people than ever watch video on Instagram, IGTV gets rid of the one-minute video limit while still constraining creators to the vertical format.
Online Video News, Posted 20 Jun 2018

Content Licensing Gets Complicated: Who’s Minding the Store?

The video ecosystem is getting more complex, so managing licenses manually is becoming impractical. Learn how publishers and broadcasters are turning to automation to solve the problem.
Featured Articles, Posted 18 Jun 2018

Re-Engineering Real-Time Video Delivery

A Stanford University research team has created an architecture called Salsify that might offer a better way to deliver video for real-time applications
Featured Articles, Posted 25 May 2018

SME 2018: Hey Google, What's Next in OTT?

Consumers find browsing for live linear content its own reward, and Google Assistant is setting out to make the experience more enjoyable and productive, according to Google's Rachel Berk in the Streaming Media East 2018 closing keynote.
Featured Articles, Posted 14 May 2018

SME 2018: Blockchain 101 for Media and Entertainment

Blockchain's distributed ledger offers new opportunities for combatting privacy, securing financial transactions, and finding new approaches to monetization and royalty payment. This presentation from Streaming Media East offered a high-level view of the possibilities for the video industry.
Featured Articles, Posted 11 May 2018

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