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Producing Corporate Identity Videos Part 3: Directing and Editing

In this final chapter of our 3-part series on Corporate Identity Videos, we'll go on set and into the editing bay with producers Rochelle Morris of Preface Films, Keith Kelly of Innovative Communications, Ryan Koral of Tell, and Dave Williams of Media Wave. Some of the clips they share here are of their own corporate identity videos.
Featured Articles, Posted 15 Mar 2012

Concept to Script to Shoot: Producing Corporate Identity Videos, Part 2

To storyboard or not to storyboard? Should the story drive the interviews or vice versa? At what point in a corporate project do you set video length and budget? These questions and more are discussed in Part 2 of our Producing Corporate Identity Videos series.
Featured Articles, Posted 07 Mar 2012

Adapting ENG Lenses to DSLR Production, Part 2: Power & Rigging

Adapting servo zoom ENG lenses to your DSLR rig with suitable rails and power makes for a smooth transition from prosumer camcorder to large-sensor video camera.
Featured Articles, Posted 06 Mar 2012

The Live Event Producer's Guide to the Sony NEX-FS100

Sony's NEX-FS100 presents challenges shooters never encounter with traditional camcorders, as well as different lens-mounting choices and caveats than DSLR shooters face. In this article we'll discuss the abilities and limitations of the FS100 for live event production work.
Featured Articles, Posted 01 Mar 2012

iKan Releases 2012 Lighting Line with 7 New LEDs

New lights include IB500 Dual-Color, ID508, IB508 Dual-Color, IB1000 Dual-Color, ID1500 and IB1500 Dual-Color LED lights
Featured News, Posted 27 Feb 2012

Litepanels Ships 'Market's Smallest' DMX-Controllable Fresnel

nNw focusable Sola 4 features a 4-inch (10cm) Fresnel lens, provides the luminance output of a 125W HMI Fresnel and uses a small fraction of the power consumed by conventional fixtures
Featured News, Posted 21 Feb 2012

EventDV Relaunches as New Pro Video Production Site Streaming Media Producer

StreamingMedia.com/Producer focuses on tutorials and real-world technical advice for professional online video producers
Featured News, Posted 16 Feb 2012

Tutorial: How to Design a Greenscreen Environment for Office Shoots

Recently I had to shoot two greenscreen intros for some screencam tutorials, and it took three hours to produce them. So, just to have ammunition for higher fees next time, I figured I would detail the gear I had to set up and configure to get the job done.
Featured Articles, Posted 15 Feb 2012

Litepanels Unveils Croma On-Camera LED

New variable color temperature output solution designed for run-and-gun news shooters, event videographers or still photographers who move rapidly from one light environment to the next, with no time to change lighting equipment or add gels
Featured News, Posted 15 Feb 2012

To the Edge: Producing and Broadcasting Summer X Games 2011

As a hybrid live/broadcast event, the X Games franchise is the closest thing we have to the Olympics, only better, because ESPN has near-complete control over the events and seems to enjoy taking the "extreme" philosophy at the heart of the games to the limit.
Featured Articles, Posted 10 Feb 2012

Producing the 53rd Grammy Awards Concert

The Grammy Awards get their share of slings and arrows from hipsters, but as CD and more recently ticket sales continue to decline, finding ways to "eventize" the concert experience and create a recording of it that can offer continuous revenue streams going forward might be Grammy's biggest contribution yet to keeping the music business as we know it alive.
Featured Articles, Posted 10 Feb 2012

Producing Conference Video Pt. 2: Lighting and Audio

Award-winning producer Shawn Lam looks at the art and science of stage lighting and the challenges of making lighting designed for performance work for video. He also discusses the meat-and-potatoes things you need to know for microphone selection and successful live-recorded conference audio.
Featured Articles, Posted 16 Jan 2012

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