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Choosing a Webcasting Vendor: It's All in the Details

For video production professionals, the challenges of producing world-class webcasts presents a dilemma: Do you acquire the skills, expertise, and technology to expand your offering, or simply partner with an organization that can produce the high-quality webcast your clients are expecting?

Getting a Handle on the Details

When considering a webcasting vendor, you should have the option of leaving the coordination and details to your service team.

Your vendor partner should be able to provide the tools, and the manpower if required, to plan, develop, and manage your webcast, including custom-branded registration and email communication prior to the event, as well as Outlook calendar integration for reminders. Ensure that all webpages match your client’s corporate brand image.

At Onstream, we provide these whiteglove services, as well as a dedicated Event Coordinator with the expertise and flexibility to manage every detail of your event. We can assist your client with taking questions from its internet audience, as well as conducting polls. All of our surveys and polls are real-time, for maximum interactivity.

Another key feature of a successful webcast is the ability to produce analytics to measure participant activity during the event, such as how long attendees stayed, whether they asked a question or participated in a poll or survey.

Look for full social capability, so participants can share content via Facebook, Twitter, and LinkedIn.

Experience Matters

When choosing a full-service webcasting partner, experience and architecture matter.

Onstream Media is a pioneer in the webcasting space, with 15 years’ experience serving major clients. The company serves thousands of organizations throughout the US – including almost half of the Fortune 1000 companies, the U.S. government, and many high-profile non-profits – managing every aspect of technical production, planning, execution, promotion, and delivery of online events. Almost 80% of the Fortune 100 CEOs and CFOs have used Onstream Media’s services.

From a technical perspective, Onstream has the capability to combine live and prerecorded video with PowerPoint, and can deliver your broadcast in Flash, Silverlight, or Windows Media to all mobile devices/platforms such as iOS (iPhone/iPad) and Android phones and tablets. All sessions can be secured through authentication, permissions, and access restrictions.

When using Onstream services, you can rely on our architecture to deliver the best, most secure rich-media management experience your customers demand. Our content delivery network (CDN) provider, Akamai, is a worldwide CDN that spans 100,000 servers in 75 countries, facilitating secure, high-performing user experiences on any device. We can also stream to your own CDN, or to your client’s YouTube account.

We offer world-class customer support to help make your webcasts as impactful as possible, providing attentive, flexible service to make your event a success.

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