Blackmagic Design Intoduces 9 New Products at NAB Including $995 Pocket Cinema Camera

Blackmagic Design has announced nine new products at NAB 2013, a number of major upgrades to our existing product lines and improved integration with AutoDesk and Adobe. As well as price reductions for our Universal VideoHub router line. 

 

Some of the biggest news from us at the show was the introduction of two new models in our Blackmagic camera family: the Blackmagic Pocket Cinema Camera and the Blackmagic Production Camera 4K. 

 

The Pocket Cinema Camera ($995) comes with a Super 16mm sensor, 13 stops of dynamic range, an MFT mount and records in ProRes and 12 bit RAW. The Production Camera 4K is a new high-resolution 4K digital film camera with an innovative large Super 35 size sensor with professional global shutter, combined with precision EF mount optics and high quality Apple ProRes 422 (HQ) file recording for only US$3,995.

 

We are very excited to be showing a complete Ultra HD workflow, from live production up to post production. We are announcing four new Ultra HD products, including the ATEM Production Studio 4K, Blackmagic Audio Monitor, ATEM Studio Converter 2 and HyperDeck Studio PRO Ultra HD Recording. And we announced upgrades to our camera lines, HyperDeck and desktop video lines to be able to handle 6GB-SDI, which is what is needed for Ultra HD. This is a complete professional Ultra HD work that is affordable enough for anyone to start 4K broadcasting. 

 

The ATEM Production Studio 4K and Blackmagic Audio Monitor are two new products that are part of our Ultra HD line. ATEM Production Studio 4K is the world’s first Ultra HD/4K production switcher with support for Ultra HD live production with GB-SDI and HDMI technology and is only $1,995. It lets customers connect up to 8 SD, HD or Ultra HD 4K video cameras, disk recorders and computers for live production and includes all the features expected from a professional switcher, including chroma key, transitions, media pool, downstream keyers, audio mixer, multi-view and the world's first 6G-SDI and HDMI 4K video connections.

 

The Blackmagic Audio Monitor is our first audio focused product line where customers can get incredible quality audio monitoring with Ultra HD 4K technology built-in as standard. It is a new rack mount extremely high quality audio monitoring solution with advanced 6G-SDI video for Ultra HD video sources, as well as regular analog audio and SDI video inputs, integrated video monitor and integrated LED level meter for only US$1,495.

 

Resolve also has a major update, as we are showing Resolve 10 on our booth. Resolve 10 will be shipping in Q3, and includes new features for integrating the workflows of multiple different software products used in the film and television industry. It also has upgraded on set tools, enhanced editing features, support for OpenFX plug ins as well as added new tools for delivering final project masters to cinemas. Resolve 10 includes: 

• Resolve Live features: Powerful tools to manage on-set color grading. The new Resolve Live feature allows color grading direct from the video input live with full creative power such as primaries, secondaries, power windows, custom curves and more. Grades can be stored and then relinked when the camera files are loaded.
• Support for industry standard OpenFX plug ins with unlimited number of plug ins per clip.
• Unlimited power windows per corrector node.
• New Gradient PowerWindow allows colorists to quickly add a gradient across the image.  
• Copy and paste of tracking data, motion effects including spatial and temporal noise reduction and motion blur effects.
• Enhanced editing features to online finishing of edits performed in other popular edit software. This means multiple users can submit scenes in large complex jobs from the edit software they prefer to use, and then DaVinci Resolve 10 can finish online from the original camera RAW files for dramatically better quality than would be available when finishing in a standard NLE software package. If any scene needs additional editing, then it can be moved back to the NLE software letting editors use the tools they love.
• New editing features include full multi track editing with 16 channels of audio per clip and unlimited video and audio tracks in the timeline. Audio can be synced or trimmed and dragged independently to the timeline. Other new editing features include extensive ripple, roll, slide and slip clip trimming support which display dynamically on the timeline and viewer.  The viewer also allows split screen display to show in and out points of adjacent clips.
• Editing in DaVinci Resolve 10 also includes a powerful title tool with static, lower-third, scroll and crawl titles with multiple fonts, size, drop shadow and XY positioning.
• For project delivery, full audio track visibility in the deliver window timeline as well as integration to EasyDCP to render directly from project timelines into a Digital Cinema Package for release to theaters.

Some of the other news we announced includes: 

• Blackmagic Production Camera 4K: $3995 (URL) The Production Camera 4K is a new high resolution 4K digital film camera with an innovative large Super 35 size sensor with professional global shutter, combined with precision EF mount optics and high quality Apple ProRes 422 (HQ) file recording for only US$3,995.

 

• Blackmagic Pocket Cinema Camera: $995 (URL): The Pocket Cinema Camera ($995) comes with a Super 16mm sensor, 13 stops of dynamic range, an MFT mount and records in ProRes and 12 bit RAW. 

 

• ATEM Production Studio 4K: $1995 (URL) ATEM Production Studio 4K is the world’s first Ultra HD/4K production switcher with support for Ultra HD live production with GB-SDI and HDMI technology and is only $1,995. It lets customers connect up to eight SD, HD or Ultra HD 4K video cameras, disk recorders and computers for live production and includes all the features expected from a professional switcher, including chroma key, transitions, media pool, downstream keyers, audio mixer, multi view and the world's first 6G-SDI and HDMI 4K video connections. 

 

• Blackmagic Audio Monitor: $1495 (URL) The Blackmagic Audio Monitor is our first audio focused product line where customers can get incredible quality audio monitoring with Ultra HD 4K technology built in as standard. It is a new rack mount extremely high quality audio monitoring solution with advanced 6G-SDI video for Ultra HD video sources, as well as regular analog audio and SDI video inputs, integrated video monitor and integrated LED level meter for only US$1,495.

 

• Resolve 10: (URL) Resolve also has a major update, as we are showing Resolve 10 on our booth. Resolve 10 will be shipping in Q3, and includes new features for integrating the workflows of multiple different software products used in the film and television industry. It also has upgraded on set tools, enhanced editing features, support for OpenFX plug ins as well as added new tools for delivering final project masters to cinemas.

 

• ATEM Studio Converter 2: $1995 (URL) A new model of its popular ATEM Studio Converter product with enhanced talkback features, upgraded design and the addition of 6G-SDI support allowing support for Ultra HD video when 6G optical fiber modules become available. ATEM Studio Converter is perfect for live production because it includes 4 optical fiber converters in a one rack unit size chassis, combined with built in talkback features. ATEM Studio Converter is designed to operate with ATEM Camera Converters and allows the use of low cost optical fiber to connect cameras long distances away from the live production switcher. ATEM Studio converter supports both embedded SDI tally and also includes talkback features using the spare channels 15 and 16 in the SDI connections to the camera. 

 

• HyperDeck Studio PRO Ultra HD Recording: (URL) A new software update for the HyperDeck Studio Pro SSD recorder/player that adds Ultra HD recording in Apple ProRes HQ 422 format. With this new update, customers will also be able to record Ultra HD and use HyperDeck Studio Pro as a broadcast recorder for Ultra HD recording and Ultra HD recording can be done using a single SSD. This is a perfect match for the ATEM Production Studio 4K for doing full live productions in Ultra HD. 

 

• 6GB-SDI Adoption:  (URL) We have adopted 6G-SDI video for multiple products, including the Blackmagic Production Camera 4K, ATEM Production Studio 4K, Blackmagic Audio Monitor, HyperDeck Studio Pro, UltraStudio 4K, DeckLink 4K Extreme and ATEM Studio Converter 2. All of these support Ultra HD video resolutions, meaning that Blackmagic Design has a complete workflow for both live production and post production that supports Ultra HD today. 6G-SDI is ideal for Ultra HD interconnects in the television industry because it allows Ultra HD video to be sent down a single common BNC type cable, is low cost and switches between SD, HD and Ultra HD formats.

 

• SmartScope: $995 (URL) SmartScope Duo is a unique dual rack monitor with built in broadcast accurate waveform monitoring on large 8 inch LCD screens, allowing customers to have any combination of video and waveform monitoring, all in the single unit for only US$995. SmartScope Duo features two large 8 inch LCD screens in a compact rack mount design that is less than an inch thick and includes powerful image processing allowing each of the two screens to be independently selected between video monitoring and waveform monitoring. There are 7 types of waveform display that can be selected by the user, including waveform, vectorscope, RGB parade, YUV parade, histogram and an audio scope with 16 channels of SDI audio and audio phase meter. 

 

• DeckLink Mini Monitor and Mini Recorder: $145 (URL) Two new capture and playback solutions featuring 3 Gb/s SDI and HDMI connections plus high speed PCIe technology. DeckLink Mini Monitor and DeckLink Mini Recorder are extremely compact PCIe cards that include PCIe shields for both regular PCIe slots and low profile slots commonly found on servers. DeckLink Mini Monitor and DeckLink Mini Recorder support all common SD/HD formats for incredible quality video and will be available for only $145.

 

• Blackmagic MultiDock: (URL) A new rack based hard disk chassis with Thunderbolt technology that allows up to 4 hard disks or solid state disks to be inserted and mounted on any Thunderbolt based Mac or Windows computer for $595.The Blackmagic MultiDock is a rack mount hard disk dock that allows independent disks to be inserted and mounted on the users computer, or multiple disks can be striped together to build an inexpensive Thunderbolt based disk array.

 

• Universal Videohub Price Reduction: (URL) New lower price on our popular Universal Videohub family of card based broadcast routers. A fully populated 72 x 72 router is now less than $15,000. 

 

• Adobe: (URL) Our entire range of desktop video products will support the next generation of Adobe's pro video tools, including Adobe Premiere Pro Next and After Effects Next. 

 

• Autodesk: (URL) Blackmagic and Autodesk will collaborate on future integrations between Blackmagic Design’s desktop video product lines and Autodesk technology.