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Tutorial: How to Add a Motion Texture to a Logo in Adobe After Effects

Often as video editors, we're tasked with adding motion and life to the logos of our clients we are working with. This tutorial is going to show you a cool approach to inspire some ideas for your next project.

In this tutorial, I’ll demonstrate how to add a moving texture to a logo using Adobe After Effects Creative Cloud 2015. Often as video editors, we’re tasked with adding motion and life to the logos of our clients we are working with. This tutorial is going to show you a cool approach to inspire some ideas for your next project.

We’ll start with having After Effects open. As you can see in Figure 1 (below), I’ve imported the illustrated version of our company logo into our project. I suggest always asking your client for the .ai or .eps version of their logo so that you’re working with a vector file. This way, you won't have to worry about losing resolution when you scale the logo.

Figure 1. An example project for this tutorial with the Clear Online Video logo imported. Click the image to see it at full size.

Adding a Solid Layer

With our logo added to the composition, I’m going to add a solid layer by choosing Layer > New > Solid. The Solid Settings dialog box opens (Figure 2, below).

Figure 2. Adding a solid layer.

In this dialog box, make sure that the Make Comp Size option is enabled (Figure 3, below), and then press OK.

Figure 3. Make sure Make Comp Size is selected.

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In this tutorial we'll look at using shape layers to create, customize, and animate lower-third graphics with Adobe After Effects CC 2015.
The wiggle effect is a common look that editors use to enhance and add some randomness to a logo, text, or graphics. This tutorial demonstrates two quick ways to accomplish this look.
Clear Online Video's Stjepan Alaupovic demonstrates how to spotlight text in your projects using animated lighting effects with this simple technique in Adobe After Effects CC 2015.