May 10-11, 2016 | New York Hilton Midtown


Devices & Platforms

Tuesday, May 10, 2016

10:30 a.m. - 11:30 a.m.

C101 - Cutting Through The 4K Hype: Standards, Deployments and The Future

Programming in UHD has gone up tenfold, although only a relatively small amount is still available.  More media enterprises are coming online with UHD broadcasts and standards have arrived to a certain degree, with initial support for content and devices. But we are still far from pervasive UHD-ready facilities and end-to-end workflows. This session will cut through the hype to look at what realistically can be accomplished in UHD today and experiences thus far in deploying UHD. The panelists also will cast an eye to the future, with discussion around topics such as live UHD event production and streaming and the potential for high dynamic range (HDR).

Moderator: Keith Wymbs, CMO - Elemental Technologies, an Amazon Web Services Company
Nick Colsey, VP, Business Development - Sony Electronics
Sara Poorsattar, Director of Product - Vimeo
Telly Koidis, Senior Manager, Video Hosting - Bell Media
Patrick Beaulieu, Business Development Manager - NVIDIA SHIELD Platform
11:45 a.m. - 12:30 p.m.

B102 - Improving Video Quality and Reducing Bandwidth by Going Beyond Fixed Bit-Rate ABR Recipes

Online video distributors facing the challenge of congested mobile networks are all seeking methods for reducing bandwidth while maintaining video quality. This panel discusses real-world methods, techniques, and solutions for moving beyond traditional fixed bit-rate ABR profiles to a content adaptive approach, where the encoding bit-rate is determined by the needs of the video vs. a pre-determined recipe. Come hear innovative thinking that, if adopted, can yield a 20% or potentially higher savings while improving the quality of your video encodes.

Moderator: Mark Donnigan, VP, Marketing - Beamr
Jan Ozer, Principal - Streaming Learning Center and Contributing Editor, Streaming Media, USA
David Sayed, VP, Product Management - Brightcove
P.P.S. Narayan, Vice President, Engineering - Yahoo
Daniel Sanders, VP, Video Engineering - Verizon Digital Media Services

D102 - How To: H.265: Living Up to the Hype as the Successor to H.264

Despite the gains that HEVC/H.265 codec developers continue to make with its efficiency and quality, questions around the readiness of the new technology surface daily. The hype is compelling: better compression and faster/cheaper delivery over lower bitrates. For content distributors delivering content to mobile devices over congested 3G/4G/LTE networks, these traits are highly desirable. In this session, learn how H.265 compression and deployment options can be utilized in typical online streaming workflows, and, more importantly, if your target audiences can benefit. Up-to-date examples, using FFmpeg with x264 and x265 output, are compared for bitrate, compression time, and file size. 4k input and output are also be examined.

Robert Reinhardt, CTO - videoRx
1:45 p.m. - 2:30 p.m.

B103 - Building OTT Success: Improving Video Engagement

With the number of OTT providers growing every day, consumers are inundated with choice. With a few clicks of the mouse, they can unsubscribe from one platform and subscribe to another. In order to survive, OTT providers must figure out how to keep their viewers engaged. Is it through unique features? Specialized content? Interactive applications? In this panel, industry experts discuss some of the methods that they use to improve engagement with their content, appeal to different demographics, and, ultimately, drive subscriber loyalty. Join this lively discussion and dig into how to truly make a successful OTT platform.

Moderator: Jason Thibeault, Sr. Director, Content Marketing - Limelight Networks
Brian Selander, EVP - Whistle Sports Network
Mike Lucero, VP, Connected TV Strategy - Ratio
Dan Burkhart, CEO - Recurly
Serge Kassardjian, Global Head of Android/Play Media Apps and Android TV Content Partnerships - Google
2:45 p.m. - 3:30 p.m.

A104 - The Great Unbundling and the Mass Re-bundling

With most major television outlets developing some form of subscription or advertiser supported OTT video application—and countless upstarts developing new programming for the new format—the great unbundling of cable channels has begun. Is it true that the a la carte model is unsustainable? What are the advantages of an unbundled marketplace for content owners and consumers? What are the opportunities for upstarts in an infinite channel marketplace? How will content and marketing evolve in this new paradigm, and what are the principles of next-generation channel bundling and marketing?

Moderator: Rich Greenfield, Media & Tech Analyst - BTIG
Amit Ziv, VP, Business Development, Operations and Strategy - Epix
David Gandler, CEO, Co-Founder - Fubo.tv
Reggie Shah, Director, Network Research - Univision
Jamie Wilkinson, Co-Founder, CEO - VHX
4:00 p.m. - 5:00 p.m.

A105 - The New Bundle: Moving Beyond Cable for the Digital Consumer

Last year was filled with announcements of new products and OTT experiences, creating lots of buzz, but how has that momentum continued into 2016? With reorganized options for viewing, consumers have more choices than ever before, some of which allow them to access their favorite content for a fraction of the cost of a cable subscription. This presentation outlines the new technologies leading the way toward the next generation of broadcasting. From integrated channel guides to place-shifting options, there’s never been more ways for consumers to view their favorite television programming without committing to a contract.

Mark Vena, VP, Worldwide Marketing - Sling Media

B105 - Hands-On Demo: Smart TV Platforms in Action

In this special session, Dan Rayburn demos the latest connected TV platforms from Samsung, Sony, Sharp, Vizio, LG, and TCL. Attendees see a hands-on overview of what each manufacturer has to offer in terms of the latest content apps, user interfaces, and video quality, and hear how these TV platforms are going to evolve over the coming years.

Dan Rayburn, Executive Vice President - StreamingMedia.com

Wednesday, May 11, 2016

1:45 p.m. - 2:45 p.m.

C203 - Transforming The Washington Post’s Digital Media Management and Delivery

Learn how an innovative, cloud-based solution transformed the delivery and management of The Washington Post’s video content and saved hundreds of thousand dollars in ad revenue sharing fees. Video content is a critical function of The Washington Post’s digital media strategy. Yet its legacy platform was plagued by reliability and support complications, as well as costly ad delivery issues. To address these challenges, The Washington Post set about building an integrated video content management and delivery solution. Based on Java open source technologies and hosted in the Amazon Web Services cloud, the solution provided a highly customizable rich-media content and application hosting, processing and delivery platform. Custom-developed with The Washington Post’s challenges in mind, the solution has evolved into a mission critical component of its publishing platform, while future-proofing its digital media strategy for years to come.

Phoebe Connelly, Deputy Director, Video - The Washington Post
3:15 p.m. - 4:00 p.m.

B204 - Virtual Reality and 360-degree Live Streaming

Virtual Reality (VR) and 360-degree are emerging as two of the most innovative live streaming trends, powering events such as sporting matches, concerts, corporate meetings, education, medicine, military applications, and many other areas. In this session, you’ll get hands-on with live demos and get more familiar with the technology as we walk through some common 360-degree live streaming workflows, including the Lollapalooza Berlin 2015 music festival that allowed virtual attendees to attend the live concert series and be immersed with the band on stage. Most VR technologies use industry-standard streaming protocols that can be implemented with common streaming servers and platforms. We’ll discuss a couple of examples, including GIROPTIC and VideoStitch Vahana VR, and also review how playback is achieved using common player apps.

Ryan Jespersen, Streaming Video Technologist - Wowza Media Systems, LLC

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