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Skeptics Unite! VR Is Half-Baked, Far From Ready for the Masses

What's so great about turning your head? For all the talk of immersive virtual reality experiences, this columnist sees only heavily-pixilated, nausea-inducing video.
Featured Articles, Posted 02 Dec 2016

Video: How Do You Choose the Right Metrics and Analytics Tools for Branded Video?

Nice People at Work's Diane Strutner, Studio71's Mike Flynn, and WillowTree's Jeremy Stern debate the merits of in-house vs. third-party analytics tools for video brands.
Short Cuts, Posted 01 Dec 2016

The 10 Year View: What Will Online Video Look Like in 2026?

There's a vast generation gap in how Millennials, Gen Xers, and Baby Boomers access and enjoy online video, so what will the area look like when Millennials get older?
Featured Articles, Posted 01 Dec 2016

Netflix Announces Offline Downloading for iOS and Android Devices

Frequent flyers and train riders rejoice as Netflix announces an untethered option. The full catalog isn't supported and details are scarce.
Online Video News, Posted 30 Nov 2016

The Great OTT Myth: The Reality of Cord Cutting Isn’t So Real

The days of traditional TV are over as consumers rush to cut the cord, right? Not so fast: We're seeing a migration, but the product and players haven't changed.
Featured Articles, Posted 29 Nov 2016

AT&T Announces DirecTV Now Launch With $35 Plan, $5 HBO and Cinemax

Customers will be able to stream over 100 channels for $35 per month, but AT&T hasn't announced what those channels are. CBS won't be bundled at launch.
Online Video News, Posted 29 Nov 2016

An Object Lesson in Personalized Streaming Video Experiences

What custom content does each viewer want to see? As broadcast and broadband converge, object-based media is showing the way to the future, and the BBC is taking the lead.
Featured Articles, Posted 28 Nov 2016

Video: How to Personalize Branded Content

Hollywoodland Co-founder and President Christopher Roselli offers tips on how to translate analytics to content creators and brands so they can leverage them more effectively to reach and grow their target audience.
Short Cuts, Posted 28 Nov 2016

Video: Is it Time to Take the HEVC Plunge?

Frost & Sullivan analyst Avni Rambhia assesses the key factors content owners face today in determining whether to stick with AVC or move to HEVC.
Short Cuts, Posted 24 Nov 2016

Launching Alpha: Creating a New OTT Service

Alpha launched this week with content from Legendary Digital Networks' Nerdist and Geek and Sundry, with an emphasis on live video and online community
Featured Articles, Posted 22 Nov 2016

HEVC Advance Makes Some Software Royalty Free

HEVC Advance says it hopes to speed the adoption of HEVC decoders among the installed base of computers and devices by making some software downloads royalty free
Online Video News, Posted 22 Nov 2016

How to Monetize: AVOD, TVOD, or SVOD?

In quotes from a Streaming Media/Unisphere survey, our readers talk about the biggest monetization opportunities and challenges facing them today and tomorrow
Featured Articles, Posted 22 Nov 2016

Connected TV Use Grows 50% in Past Year, Smartphone Use Decreases

When streaming, consumers choose the biggest screen around, especially for binge viewing. Connected TV adoption is small, but growing quickly.
Online Video News, Posted 21 Nov 2016

Video: How to Use Feedback to Create Content Users Want to Watch

Lacrosse Network creator Samir Chaudry discusses cost-effective ways to create content that can respond and adjust based on user feedback and analytics.
Short Cuts, Posted 21 Nov 2016

Video: Microsoft Seeks Elegant Ways to Match Esports Broadcasters to Their Audience

Microsoft's Andy Beach and Streaming Media's Tim Siglin discuss the latest strategic developments around live-streamed and VOD esports in this interview from Streaming Media West 2016.
Featured Articles, Posted 19 Nov 2016

MPEG-DASH Royalties: What We Know So Far

Who will owe royalties on MPEG-DASH? We spoke to MPEG LA to find out. Bottom line: If you use Media Presentation Descriptions (MPDs) in a player or app, it's time to call your attorneys.
Featured Articles, Posted 18 Nov 2016

Build vs. Buy at Sinclair Digital

Ben Miller of Sinclair Digital Ventures discusses how the company decides what to build and what to buy, as well as the importance of knowing your audience
Featured Articles, Posted 17 Nov 2016

Video: Does Today's Online Video and OTT Landscape Favor Content Creators?

With the broad array of channels and networks available to producers to deliver their content today, are we living in a golden age for content creators?
Short Cuts, Posted 17 Nov 2016

Sky Launches Into VR

Sky is committed to seeing VR succeed where 3D failed, and has established the 10-person Sky VR Studio to spearhead innovation and content creation
Featured Articles, Posted 16 Nov 2016

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