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Discover all there is to know about the business and technology of onine video at Streaming Media East.
 
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Articles

4K HEVC Video Is Years Away From Being a Streaming Reality

Why would set-top box makers bother supporting UHD video when home bandwidth connections aren't nearly robust enough to carry it?
Featured Articles, Posted 24 Apr 2015

Cablevision and Verizon FIOS Attempt to Woo Cord-Cutters

With more households choosing streaming over pay TV, providers are offering flexible plans that emphasize choice.
Online Video News, Posted 24 Apr 2015

Going Behind the Scenes at Grammy Live

It takes a year to plan the 9-hour live coverage for the Grammy Awards, which this year served 7 million view sessions. Here's how Akamai, All Mobile Video Digital Media, and a team of over 100 people put it together.
Featured Articles, Posted 23 Apr 2015

Conviva: 1% Interruptions Lead to 14 Minutes of Lost Engagement

In its annual viewer experience report, Conviva finds that OTT streaming is improving, but multiscreen viewers are more demanding than ever.
Online Video News, Posted 21 Apr 2015

Streaming Media East: Plex Keynote Will Highlight Media Access

Plex solves the problem of home movies and music libraries locked away on computer hard drives. Watch the keynote to learn what's coming next.
Featured Articles, Posted 20 Apr 2015

NAB 2015: How Sports and Gaming are Driving Live Streaming

Millennials watching eSports, travelers watching their favorite teams on the road, and sports fans who can't get the content they want anywhere else are driving 82% of live online video ad views, and publishers and advertisers are reaping the benefits.
Featured Articles, Posted 16 Apr 2015

Crackle Introduces Always On Playback, Powered by Adobe Primetime

The lean-forward online video experience gets the lean-back treatment: Crackle programming will begin playing automatically on launch.
Online Video News, Posted 14 Apr 2015

NAB 2015: NBCUniversal Says Work Remains for TV Everywhere

While authenticated viewing is on the rise, hurdles persist in letting viewers know what TVE is and ensuring that content is truly available everywhere.
Featured Articles, Posted 14 Apr 2015

NAB 2015: Winning the Next Generation of Viewers with OTT Services

OTT services are experimenting with business models, multiscreen delivery, and content packages to appeal to the growing number of viewers who are looking for alternatives to traditional pay TV offerings.
Featured Articles, Posted 14 Apr 2015

NAB 2015: Should the FCC Regulate OTT Video Providers Like MVPDs?

In a spirited NAB panel discussion, an FCC commissioner and four industry experts debated the pros and cons of regulating online video services.
Featured Articles, Posted 13 Apr 2015

Adobe to Highlight a More Robust Primetime Offering at NAB

Major League Baseball is partnering with Adobe this season, and served 2.7M live video streams on opening day.
Online Video News, Posted 10 Apr 2015

Cocktail Parties at NAB 2015

Roundup of cocktail parties on-site and off, during NAB 2015
Sponsored Articles, Posted 09 Apr 2015

Managing Video Technology Stack Costs: Is Your Data Really “Big”?

If you've got lots of video, you've got lots of data, and the best way to maximize the value of that data is with a "strategy first" approach
Featured Articles, Posted 08 Apr 2015

Ooyala Debuts Ooyala IQ, Revised Analytics Tool to Drive Revenue

Currently in closed beta, the platform lets publishers offer advanced viewer targeting for higher ad rates.
Online Video News, Posted 08 Apr 2015

Roku Updates Roku 3 With Voice Search, Roku 2 With Faster Engine

In addition, Roku set-top-box owners will get updated software with channel search and a way to follow new movie releases.
Online Video News, Posted 06 Apr 2015

How to Deepen Viewer Engagement With Second Screen Experiences

TV viewers are watching with a tablet or smartphone in-hand. Offering the right online content can help keep them invested in the show.
Featured Articles, Posted 06 Apr 2015

Pre-Flight Drone Training: Streaming Media East Preview

Scott Strimple offers a sneak preview of his full-day Streaming Media University workshop, Pre-Flight Drone Training: Best Practices for Aerial Video, which takes place May 11, 2015 at the New York Hilton Midtown at Streaming Media East.
Featured Articles, Posted 06 Apr 2015

For Online Video, Context as Important as Content: Disney ABC

Viewers are leaning forward, not back, and actively looking for engaging premium video. Metadata is the key to providing satisfying experiences.
Featured Articles, Posted 03 Apr 2015

Media Companies Reassess Their Identities as Expectations Change

For streaming video providers, the choice now is to either build in-house or to look to the cloud and get out of the technology business.
Featured Articles, Posted 02 Apr 2015

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