John Lumpkin is Senior Vice President of Sales Strategy &  Partnerships for Heavy.com where he is responsible for raising brand  awareness in the media community and advancing multiplatform  marketing to men.  In addition to establishing key partnerships in  the automotive, fashion, and consumer products industries, Lumpkin  oversees the development of new marketing programs, sales materials  and overall sales communications.

Prior to Heavy, Lumpkin quickly rose through the ranks at Dennis  Publishing to become Publisher of Stuff Magazine, the second largest  young men's monthly.  In his role he was responsible for managing the  magazine's national ad sales, marketing, events and public relations.  He successfully launched award winning, men's marketing initiatives,  the Stuff Style Awards and Toys for Bigger Boys.  For his  accomplishments, Lumpkin was honored as a Sales Leader of the year by MIN.

Lumpkin holds a BA in Marketing from Indiana University, Kelley  School of Business.