We are starting to see momentum gather for online video: cable subscribers are declining and online video consumption is increasing. But the two experiences, watching TV and watching online video, aren’t the same yet. Broadcast television generally has better quality, more consistent delivery, and improved customer service. Yet the allure of anytime, anywhere access from any device is driving consumer behavior towards OTT services like Netflix, Hulu, HBO, and more. In this panel, we’ll talk about what it might take to get parity between the traditional television experience and streaming video.
, Director, Digital Products - HBO Latin America