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December 19, 2016

Featured Articles
Expect Broadcasters to Demand Access to Platform Data in 2017
Social platforms Facebook and Instagram are turning out huge views for sports broadcasters, but the broadcasters aren't getting much info in return. Look for that to change.
Twitter Gets Live Video Creation; Does Periscope Have a Future?
In order to battle Facebook Live, Twitter adds live video creation to tweets. While that's a smart move, the change eliminates the need for the Periscope app.
$10K Buys a Mobile System for Interactive Streaming and Live VR
Costs are coming down and so are sizes. It's now possible to create a backpack-sized, completely mobile live video production system for around $10,000.
Online Video News
40% Watch an Hour or More Smartphone Video Each Week: Report
The Streaming Video Alliance's mobile video report shows that people love viewing mobile video at home, hate data limits, and still flock to YouTube.
Adobe Launches Primetime Planning Platform for Streamed Video Ads
With the TV Media Management platform, broadcasters and agencies can forecast demographic availability for IP content months in advance.
Short Cuts
Video: Why Use A/B Testing in HTML5 Video Player Development?
Streamroot's Erica Beavers explains what A/B testing is and how it can benefit organizations building custom video streaming players.
Video: Streaming and VOD Workflows for K-12 Video
High school media specialist Nicholas Berrios walks viewers through established workflows for live event streams and VOD productions in this excerpt from a Streaming Media West 2016 panel.
Industry News
Introduces You.i Engine One to accelerate development, delivery and maintenance of direct-to-consumer video experiences on TVs, tablets and phones from a single codebase
Discover and Watch the Best in Online Ad-Free Video Direct from the World’s Most Imaginative Creators in an All-New TV Viewing Experience
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