Streaming Media East 2007
The Business & Technology Of Online Video
May 14-16, 2007
New York Hilton Midtown • New York, NY
Mort Greenberg
VP of Sales
Metacafe

As Metacafe's VP of Sales, Mort Greenberg draws on more than 15 years of experience with advertising strategies in emerging markets in order to help brand and direct response advertisers capitalize on the popularity of online video and successfully incorporate user-generated content into their brand identity. Mort is responsible for Metacafe's global revenue strategy and has deep insight into the metrics that matter to advertisers and the formats that can help them achieve their goals.

Prior to joining Metacafe in January 2007, Mort served as vice president of media sales strategy and development for IAC Advertising Solutions, an operating business of IAC/InterActiveCorp (IACI). Prior to this role, Mort was vice president of client services and ad operations for IAC Advertising Solutions.

Before IAC’s acquisition of Ask Jeeves in 2005, Mort served as director of national sales and client services at Ask Jeeves. Prior to Ask Jeeves, he was part of the start-up sales teams at Excite.com in 1996, and iWon.com in 2000. Mort started his career in traditional media holding sales positions with Blair Television and Capital Cities / ABC Publishing Group.
 

Streaming Media East 2007
Day One - Tuesday, May 15, 2007
10:30 a.m. - 11:30 a.m. Performance Metrics for Online Video Advertising

Keynotes

Sean Alexander
Director, Video Platform
Server and Tools Division
Microsoft
Martin Nisenholtz
Sr. VP, Digital Operations
International New York Times

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