Streaming Media East 2007
The Business & Technology Of Online Video
May 14-16, 2007
New York Hilton Midtown • New York, NY
Aleck Schleider
Vice President of Marketing, Platform-A
Advertising.com

Aleck joined Advertising.com in 1999 and currently leads the Platform-A Marketing department’s efforts to effectively position and sell the company’s core products.   His team's mission is to provide centralized marketing support that enables the Platform-A’s sales team to deliver strategic, innovative and measurable solutions to clients and agencies for campaigns across the entire network.  In his role, Aleck oversees five functional areas including Custom Solutions, Creative Services, Marketing Communications, Market Research and Trade Marketing.  In addition to developing innovative marketing experiences and ideas for clients, his group supports the daily marketing and sales needs of the company’s Advertiser Services and Publisher Services departments.  Through his years at Advertising.com, Aleck has successfully launched several key product initiatives, including email, affiliate and promotional marketing platforms.

Prior to joining Advertising.com, Aleck was a principal owner of a special events management and marketing company, producing national sponsorship and corporate events for organizations including the, White House, NFL, MLB, PGA and NASCAR.

Aleck received his BS degree in Economics and Business Management from Towson University.

Streaming Media East 2008
Day Two - Wednesday, May 21
3:15 p.m. - 4:15 p.m. Ad Networks Versus Branded Video Sites

Streaming Media East 2007
Day Two - Wednesday, May 16, 2007
3:15 p.m. - 4:15 p.m. Beyond Pre-Roll: What’s Next for Online Video Advertising?

Keynotes

Sean Alexander
Director, Video Platform
Server and Tools Division
Microsoft
Martin Nisenholtz
Sr. VP, Digital Operations
International New York Times

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