May 12-13, 2015 | New York Hilton Midtown


Live Webcasting

Tuesday, May 12, 2015

10:30 a.m. - 11:30 a.m.

A101 - Enterprise Delivery: Building an Internal Streaming Solution

Whether you want to broadcast a company-wide meeting or new employee training, streaming it through your internal network saves time, travel costs, and resources. This session dives into the formats, protocols, and architectures that are commonly used for distributing streams to all screens within an enterprise setting, plus touch on reaching remote and mobile workers. The panelists also share recommendations on achieving best-possible quality and securing content, along with best practices they’ve learned the hard way. Join us for this information-packed session on building an internal streaming solution to fit your business needs.

Moderator: Chris Knowlton, Principal PM Manager - Microsoft Stream
Wayne Waterman, Rich Media Engineer - Intel Corporation
Scott Szczurek, Senior Digital Content and Media Engineer - CME Group
Bryan Walls, Computer Engineer, Marshall Space Flight Center - NASA
Patty Perkins, Manager, Desktop Video - Wells Fargo Video Network
11:45 a.m. - 12:30 p.m.

B102 - Benchmarking Your Broadcast Video Workflow

This panel focuses on benchmarking total propagation and playback times for live and on-demand broadcast video workflows. What are the industry norms for publishing videos from creation to playback? Is there an ROI from increasing speed? What new approaches are happening to lower streaming propagation and publishing times? We discuss approaches to measuring the effectiveness of a video pipeline and how that compares to other companies in your vertical.

Moderator: Tim Napoleon, Chief Strategist - AllDigital
Grant Nodine, SVP, Technology - National Hockey League
Lionel Bringuier, Director, Product Management, Video Delivery Products - Elemental Technologies
Ken Zamkow, VP, Marketing - LiveU
1:45 p.m. - 2:30 p.m.

B103 - Implementing New Technologies With MPEG-DASH

Ever wanted to zoom in to a player during a live basketball game, or have your cellular network work with your phone to avoid re-buffering? This session explores some of the new technologies being brought to the table by the next version of MPEG-DASH to address these and other enhancements in OTT delivery. This session covers server and network assisted DASH (SAND), improved DASH streaming using HTTP 2.0, WebSockets, and tile streaming using spatial relationship descriptors.

Moderator: Iraj Sodagar, Multimedia System Architect - NexTreams
Vishy Swaminathan, Principal Scientist - Adobe Research
Stefan Lederer, CEO & Co-Founder - Bitmovin, USA
Alexander Giladi, Sr. Manager, Video Software Architect - InterDigital
David Agranoff, Lead Architect - Cable Labs

DT103 - Discovery Track

The Streaming Road Warrior: Overcoming the Challenges of Portable Live Production
1:45 p.m. - 2:05 p.m.

Gone are the days of needing a production truck to broadcast a live show, but there are still many challenges producers face when live streaming on the road. In this session you will learn some of the tricks of the trade in addition to some new portable production solutions to make your job easier.

Attend this session for your chance to win: Full copy of vMix 4K software ($700 value)

Martin Sinclair, CEO - vMix
Building a Petabyte Video Repository with Software-Defined Storage
2:10 p.m. - 2:30 p.m.

RTL II, a top German TV station, has over 2 petabytes of videos and creates over 200TB of new content a year. To meet growing market share, online video demand, and a planned move to 4K resolution, RTL II needed to dramatically improve their storage infrastructure performance, density, and efficiency. In this session, you will learn how to evaluate software-defined storage versus traditional storage appliances. You will see the design and architecture of distributed storage software (Scality RING) on industry standard servers (HP ProLiant) over three sites, serving multiple applications and workloads in a single protected environment.

Hans-Josef Lauer, Manager, IT Operations - RTL II
Leo Leung, VP, Corporate Marketing - Scality
4:00 p.m. - 5:00 p.m.

B105 - From the Classroom to the Athletic Fields: Streaming in Educational Institutions

When streaming is mentioned with regard to education, distance learning is often the only use case that comes to mind. However, there are numerous other uses for live and on-demand video streaming in educational institutions, including sporting events, commencements, concerts, debates, and flipped classrooms. This session dives into detailed educational streaming workflows and gives examples of how streaming can be used to engage students, athletes, fans, alumni, and donors. Top professionals from high school and college-level institutions share their experiences, including successes and pitfalls.

Moderator: Chris Knowlton, Principal PM Manager - Microsoft Stream
Imry Halevi, Director, Multimedia and Production, Department of Athletics - Harvard University
Dan Lantz, Director, Video Production - Fox School of Business, Temple University
Jermaine Wells, Coordinator, Learning Environments Services & Special Events - Union College
Michael Bair, CEO - Bleachers

Wednesday, May 13, 2015

10:30 a.m. - 11:30 a.m.

A201 - Best Practices for Adding Redundancy to Live Encoding & Delivery

This session takes a deep dive into how some of the leading content owners address redundancy in their live encoding and delivery workflows. Hear what technical challenges keep these video broadcasters up at night and how some of the leading experts mitigate risk through their encoding stack, CDN delivery, scalable authentication methods, and more. Learn the best practices for reacting and responding in real time to issues in your encoding and delivery workflow to ensure a seamless experience for your viewers.

Moderator: Dylan Armajani, Technical Account Manager - Conviva
Eric Black, VP, Technology - NBC Sports Group
Ivan Yang, Senior Director, Technology & Engineering - Vevo
Troy Causey, Director, Product Technology, March Madness - Turner Sports
Allen De la Cruz, SVP, Engineering - Major League Gaming

DT201 - Discovery Track

Learn How to Quickly Build a Live Streaming Workflow
10:30 a.m. - 10:50 a.m.

We’ll start with a mobile device as our video source, encode the video locally,push it to a cloud-based streaming server, create multiple quality levels to support adaptive bitrate streaming, record the video for later on-demand playback, and deliver the live feed with global any-screen streaming.

Attend this session for your chance to win: A Wowza Elleven Amped Checkpoint-friendly Compu-backpack and a $50 coupon for use with our new service, Wowza Streaming Cloud ($135 value)

Chris Knowlton, Principal PM Manager - Microsoft Stream
Monetization Strategies in a Hybrid TVE/OTT World
10:55 a.m. - 11:15 a.m.

This session is all about maximizing revenue in a rapidly evolving hybrid TVE and OTT worlds. How do companies continue to support the TVE ecosystem while taking advantage new OTT opportunities? What are the best options for optimizing OTT revenue? How will a la carte offerings from cable providers impact long term OTT monetization strategies of content owners? What is the future role of TVE authentication in an evolving OTT world? Are new monetization strategies such as membership clubs, paywalls and device based pricing models working in the video world? We'll tackle these and other key questions facing the streaming video industry today.

Attend this session for your chance to win: A $200 Apple gift card and a Zuora SWAG Pack ($300 value)

Craig Barberich, Head of Media Solutions - Zuora
11:45 a.m. - 12:30 p.m.

A202 - 4K/UHD Streaming: Definitions, Challenges, and Champions

For the past few years, the manufacturers and content producers have been championing 4K as the latest and greatest technology. This session cuts through the 4K hype and discusses what real-world impact 4K could have and what the requirements really are to stream in 4K. It also tackles the 4K/UHD definition division, physical media versus streaming, and bandwidth requirements to make 4K possible. Hear experts from various corners of the industry tell you what you need to know about 4K, when it will become adopted, and what you should plan for.

Moderator: Tim Albright, Founder - AVNation TV
Justin Kennington, TM, Digital Media - Crestron Electronics
Thomas Edwards, VP, Engineering & Development - FOX Networks
Malissa Dillman, Director of Training and Education - Kramer USA

B202 - Replacing Flash: Adaptive Streaming and DRM in HTML5

The Media Source Extensions and Encrypted Media Extensions are the standardized toolsets that enable browsers to deliver adaptive streaming and digital rights management without plug-ins. This session details what these extensions are, how they’re being supported by the different browser and tools vendors, and how soon those delivering premium content will switch over from plug-in-based technologies to these standards. If you are considering replacing Flash with HTML5 standards-based technologies, this session details how and when you can do it.

Moderator: Jan Ozer, Principal - Streaming Learning Center Contributing Editor, Streaming Media
Stefan Lederer, CEO & Co-Founder - Bitmovin, USA
Tobias Patella, Technical Consultant - castLabs
Pieter-Jan Speelmans, CTO - THEO Technologies

DT202 - Discovery Track

The Challenges & Pitfalls of Live Streaming
11:45 a.m. - 12:05 p.m.

Learn how to work around the the potential problems that may arise from streaming live video on location. Topics include security and protection of streaming technology and how infrastructure decisions affect outcomes.

Jon Landman, Vice President of Sales - Teradek
What to Look for in Modern Streaming Hardware
12:10 p.m. - 12:30 p.m.

Video streaming hardware has evolved significantly in recent years. With so much on the market, aimed at such a wide variety of applications, it can be difficult to determine which products and features are best suited to your particular needs. This session helps you make sense of it all by explaining each key feature and providing examples. Expect to leave knowing how and when each streaming hardware feature provides good bang for the buck.

Attend this session for your chance to win: DVI2USB 3.0 — High performance video grabber capable of capturing high quality video and images from any device with a DVI/VGA/HDMI signal. Portability and flexibility is why many AV professionals rely on DVI2USB 3.0 to capture high quality video and audio no matter the signal. ($699 value)

David Kirk, VP Marketing - Epiphan Video
1:45 p.m. - 2:45 p.m.

B203 - The Future Of Branded Content

The 'brand as publisher' model is increasingly becoming the expectation for marketers and brand teams - forcing many of them to create more content than ever before. Meanwhile the vendor options to generate content are growing exponentially, with more and more brands taking on the responsibility of taking content creation in house. This session will address the challenges and opportunities associated with these options. Learn how brands grow an audience and keep up with the virtually demand for content. How do they choose what platforms and partnerships to strike up to ensure the content is seen? We'll explore all of these questions with our panelists of fortune 500 brand managers, agencies, and publishers.

Moderator: Brendan Gahan, Founder - Epic Signal
Greg Rivera, Sr. Director, Advertising Solutions - Microsoft
Jeremy Levine, Digital Sales - Live Nation
Jason Harris, CEO, President - Mekanism
James Del, VP, Programming - Gawker Media
3:15 p.m. - 4:00 p.m.

A204 - The Transformation of News Reporting Using Digital Video

Video has literally transformed the consumer experience for news, and demand will continue to increase. News organizations have to adapt or risk becoming irrelevant. At this session, attendees hear from startups to industry leaders about how news organizations are differentiating their offerings by integrating video into their content to meet this demand. The panel covers a variety of topics important to creating and delivering content to broad and niche audiences, including reliance on UGC to inform breaking stories or create features for broad appeal and how business models are adapting and responding to evolving audience consumption patterns. It concludes by looking ahead to what’s next in video for the newsroom.

Moderator: Abby Muraskin, Head of Strategy and Business Development - Associated Press
Doug Vance, VP, Product Development - ABC News
Andy Regal, Senior Executive Producer - Wall Street Journal Digital Network
Stephen Bach, VP, Business Development - News Distribution Network (NDN)

B204 - Integrating Streaming, Video Conferencing, and Unified Communications Solutions

Traditionally in enterprises, video streaming and video conferencing have been deployed as two completely separate solutions. However, companies are figuring out that integrating these solutions provides tremendous value to their organization. This session discusses trends across unified communications, video conferencing infrastructure, production studios and how these trends allow for streaming technology to be budgeted as part of a larger video communications platform.

Moderator: Andy Howard, Founder & Managing Director - Howard & Associates
Jackson Hayek, Director, Production Services - Upper Iowa University
Harold Turk, Senior Engineering Advisor, Social and Collaboration Engineering - Aetna
Aaron Roe, Director, CTO/ITS - Deloitte Services LP
David Gibbons, VP, Marketing - Ustream

C204 - The Future of Video in a Multi-Screen World

It goes without saying that consumption of video is changing as new platforms, formats, and industry dynamics evolve. From the dawn of 4K to Snapchat Discover, the quality, quantity, and sheer variety of video experiences are growing every day. This panel looks at the future of broadcast and video services in a multi-screen world, attempting to peer in to the near future to explore issues both at the fore, such as 4K, and still on the fringe, such as virtual reality.

Moderator: Justin Hendrix, Executive Director - NYC Media Lab
Mark Vena, VP, Worldwide Marketing - Sling Media
Sam Landman, Principal - Comcast Ventures
Jamie Wilkinson, Co-Founder, CEO - VHX
Roger Williams, VP, Media Operations - MLBAM

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Watch the 2015 preview below or see videos from previous Streaming Media events by clicking here.