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January 30, 2017

Featured Articles
What's Your Video Data Roadmap?
Effectively using the data from each part of the technology stack means better business decisions and happier customers. Here's a quick overview of the data roadmap to guide publishers to making the right decisions.
Telstra OTT Report Explores OTT Monetization Models
Report examines AVOD, SVOD, and TVOD sentiments across the globe, and finds SVOD leading the way in most markets
How Time, Inc. Uses Data to Deliver Better Content, Stronger ROI
An old media company is learning new tricks as Time overhauls its editorial and advertising operations through the use of granular data on video viewing.
Streaming Meets Unified Communications: Convergence Is on the Way
Social media, online video platforms, and knowledge management systems are coming together to create the future of enterprise communications.
Online Video News
T-Mobile Offers Free Year of Hulu for AT&T DirecTV Now Switchers
Unhappy with DirecTV Now service? T-Mobile is making the most of AT&T's misfire by throwing switchers a year of Hulu service.
YouTube Stops H.264 4K Encoding; Will Apple Get on Board?
Apple Safari has never supported VP8 or VP9, but a move by Google's YouTube pressures it to do so: Safari users can't see new 4K videos on YouTube.
A Change in Direction for Go90 as Verizon Fires 155 Workers
Verizon's free app-based video bundle for mobile-using millennials never found an audience. Now, the team behind Vessel will rebuild it.
Short Cuts
Video: How VR is Changing the Rules of Visual Storytelling
Drea Bernardi of AOL Partner Studios discusses the new approach to visual storytelling demanded by VR production in this excerpt from her presentation at Streaming Media West 2016.
Video: Technical Challenges of Effective VR 360 Delivery
Richard Lucquet of Verizon discusses the ongoing impediments to processing and delivering a truly immersive 360 VR experience using existing technologies.
Industry News
74% of Adult Broadband Users Can Now Access Broadband Video and Pay-TV Services on a Home Television
Network Investment in 346 Central Offices Addresses Customer Needs for Flexible, Diverse Access
 
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