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Can't make it to the show? Don't worry, we'll be streaming these sessions live on our site on Tuesday and Wednesday. Add them to your calendar.

Tuesday, November 19, 2013

9:00 a.m. - 10:00 a.m.
WELCOME & OPENING KEYNOTE
Dan Ackerman, SVP, Adap.tv
10:30 a.m. - 11:15 a.m.
A101: Online Distribution and Monetization Strategies for the TV Industry
The internet has disrupted nearly every facet of the TV industry, from programming to distribution to audience. And while the networks still rule the living room,many of them are struggling to find their footing online. In this session, we explore some of the distribution options for those that want to bring their content to online audiences. The panelists delve into the pros and cons of sharing content with YouTube, subscription-based services and syndication networks. They also explore what kind of content—short form vs. long form—makes sense for each outlet.
11:30 a.m. - 12:30 p.m.
A102: LTE and the Mobile Video Business Opportunity
With the deployment of 4G LTE and the emergence of yet another enhancement to video compression in the form of HEVC, is mobile video now at a tipping point? In this session, operators and content owners discuss how they see the technical and business aspects of media over LTE unfolding and how the different implementation options and their respective business models evolve over time. Learn how wireless on demand content and broadcast delivery of linear content by conventional means can come together in a hybrid broadcast/streaming service.
12:45 p.m. - 1:45 p.m.
Streaming Media Magazine’s Readers’ Choice Awards Luncheon
Join Streaming Media Magazine for lunch as it celebrates the winners of the seventh annual Readers’ Choice Awards. Open to all full-conference attendees.
Diamond Sponsor Gold Sponsor
1:45 p.m. - 2:30 p.m.
A103: Using Cloud-Based Video Services for the Enterprise
It seems all you hear about these days is public, private, and hybrid clouds. Are cloud services applicable for enterprise video as well? This session discusses the deployment options for cloud-based services for enterprise video with a focus on two primary methods of moving services to the cloud, encoding in the cloud, and media management in the cloud. The session addresses many questions around cloud-based enterprise services, including bandwidth concerns, pricing, and security. If you are considering moving to the cloud, this is a must- attend session.
2:45 p.m. - 3:30 p.m.
A104: PRESENTATION: Cutting Through the Hype of HEVC (H.265)
While HEVC probably will serve as the successor to MPEG-4, many myths surround the technology and the rate at which it will be deployed. In reality, the mainstream market is not yet ready for HEVC, it’s still a few years away, and there isn’t an ROI to be achieved from being an early adopter of HEVC. This presentation will discuss the current state of HEVC products and technology, and its strategic implications in the short,mid and long term for a variety of businesses.
4:00 p.m. - 5:00 p.m.
A105: MPEG-DASH: Commercial Deployments and Outlook Towards HEVC and 4K
This panel gives frontline reports on the first trials and commercial MPEG-DASH deployments, presents available products that enable the end-to-end delivery of MPEG-DASH content, and gives demos of MPEG-DASH on various platforms. DASH-IF recently published the DASH-AVC/264 Implementation Guidelines and launched interoperability tests amongst its members. The panelists discuss lessons learned from that process and provide insights into the latest guidelines being developed that address ad insertion,multichannel audio, HEVC, as well as 4K/UHD video streaming. The audience benefits from firsthand experiences of the MPEG-DASH experts and learn what’s up next.

Wednesday, November 20, 2013

9:00 a.m. - 10:00 a.m.
KEYNOTE
Adam BessermanHead of West Coast DevelopmentYahoo!
10:30 a.m. - 11:15 a.m.
A201: The Keys to HEVC’s Successful Deployment and Growth
This panel discussion provides a practical guide to HEVC deployment for different markets and through the evolving video ecosystem. It features subject-matter experts associated with video codec development as well as end users considering or having already deployed HEVC. Hear which type of video applications can best take advantage of H.265, which devices will be upgradeable, and when products will be shipping. Participants also discuss the barriers to faster HEVC adoption and what impact they think 4K will have on the market.
11:30 a.m. - 12:30 p.m.
A202: Requirements for TV Everywhere Enablement
This panel discussion by members of the Open Authentication Technology Committee (OATC) provides an insight into how authorization will be critical to future TVE implementations. Speakers discuss topics including how best to determine a user’s entitlement to view content, how enabling visibility to viewing behaviors benefits both research metrics gathering and credential sharing prevention, and how a common approach to live signaling allows for stream restrictions and digital program insertion. The panel also discusses efforts around improving and harmonizing user experience and TV Everywhere authentication.
1:45 p.m. - 2:45 p.m.
A203: HOW TO: Using AWS To Create An End-To-End HLS Streaming Stack
Come see how you can create an end-to-end production quality HLS streaming stack using the AWS ecosystem. Learn the best practices for ingesting, transcoding, packaging, delivering and playing back media on multiple devices using HLS. See how Amazon S3, Amazon Elastic Transcoder, Amazon CloudFront and JW Player from Longtail video are used to build this workflow.
3:15 p.m. - 4:15 p.m.
A204: The Future of Digital Entertainment in a Multiscreen World
This panel of leading content owners, syndicators and distributors discusses how they solve some of the challenges in delivering the creator’s intended entertainment experience across new devices and consumer use cases. The panel also shares their vision on where the future of digital entertainment is heading and key industry drivers that could enable the next-generation entertainment experience on mobile and tablet devices.
Connect with Streaming Media West 2013

Keynotes

Adam Besserman
Head of West Coast Development

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