Zatso Unveils Personal Newscast Service

Zatso (http://www.zatso.com)(formerly known as ReacTV) announced the introduction of its personal newscast service. It allows users to create a personal newscast by choosing stories they want to watch.

Zatso delivers a video newscast by using the user's news preferences

"This is the age of the individual, where no two appetites for information are the same. But broadcasters have always had to dish out the same stories in the same order to everyone," said Zatso, Inc. founder and CEO, Roger Keating. "By giving consumers the power to personalize their own newscast using video content from leading news brands and stations, Zatso is closing the gap between the news people want and the news people get. Letting them have more control over how they view the news is like letting them eat their dessert first."

The Zatso service is free for users and is advertiser supported.

News comes from partners like Reuters, The Weather Channel, Court TV, Ivanhoe Broadcast News and local stations owned by E. W. Scripps; Meredith Corporation; Media General, Inc. and Waterman Broadcasting Corp.