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August 01, 2016

Featured Articles
Virtually Unlimited: Three Companies Push VR Into New Areas
Virtual reality video has uses beyond entertainment and gaming. Here's how it's making a different in the fields of advertising, medicine, and professional sports.
Forget the Hype: The Future of Television Isn’t What You Think
Over-the-air broadcast isn't going away, cord-cutters will remain a minority, and millennials subscribe to pay TV services just as much as any other group does. But here's what will change.
North American Transit Pricing From Major Providers Down 10%
Based on original research, we find that North American transit pricing is down. AT&T is by far the most expensive, with all others in a similar range.
Online Video News
Scripps Networks Closes Syndicated Video Division, Fires Workers
While Scripps Lifestyle Networks served over 3 million ad impressions per day, changes in the programmatic marketplace made that difficult to maintain.
OTT Video Revenue to Swell to $65 Billion Worldwide by 2021
Subscription services currently make up the largest share of online video revenues, but advertising-based services will take the lead by 2020.
Olympics a Challenge for Cord-Cutters; Is Netflix the Answer?
Call it a pipe dream, but nearly one-third of Americans would like to watch Summer Olympics video live on Netflix. Does SVOD have a future with the IOC?
Short Cuts
Video: How Do You Achieve Consistent Quality for VOD?
V-Factor Technologies' Jeremy Bennington explains how to test for and ensure consistent quality in VOD delivery within each encoding profile.
Video: AVOD vs. SVOD: Which Delivery Model is Right for You?
MP & Silva's William Mao discusses the pros and cons of opting for an ad-based VOD model vs. building a subscription service.
Industry News
Transaction will create a new rival in mobile media technology reaching over 1B users* with a roster of the world’s most beloved brands
BerlinStation.com Extends Cross-platform Narrative for New Epix Original Series Berlin Station
AirTies’ Premium In-Home Wi-Fi Now Available to Frontier Customers
A survey commissioned by Yospace reveals that 78% of live online TV viewers are more likely to take notice if adverts are targeted to them personally.
 
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