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July 08, 2015

Featured Articles
HDR Is Here—But Don't Rush Out to Buy a New TV Just Yet
If you enjoyed the Blu-ray vs. HD-DVD standards war, you'll love the competing standards for High Dynamic Range. The rest of us, though, would be wise to wait until things shake out before upgrading to enjoy the undeniably better picture HDR has to offer.
HEVC Advance Misses First Milestone
The second HEVC patent pool promised to announce licensing terms and royalty rates last month, but its press conference was cancelled at the last minute, and no information has been made available.
Branded Content and Programmatic Are the Future of Online Ads
Everything else is going to disappear. A Streaming Media East panel looks at what will succeed and what's already lost in online video advertising.
Online Video News
Facebook Announces Ad Revenue Sharing for Major Video Partners
The social network continues to take aim at YouTube, this time enticing handpicked video partners with a percentage of ad revenues.
Netflix Is the #3 Broadcaster in the U.S., Will Be #1 in 2016
While Netflix has been the biggest name is SVOD since its online debut, its momentum will soon make it the country's biggest broadcaster.
Industry News
Idomoo also introduces Idomoo Academy, helping customers better leverage the new technology
RoboSHOT 12 USB Simplifies Enterprise and End-User Experience
Nowlive Video Platform and Apps Launch Today, Empowering Viewers to Control Their Live Stream and Social Experience, Beginning with the Magic Mike XXL Red Carpet Premiere
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