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March 20, 2013

Featured Articles
Level 3: Dive into Analytics to Discover Video Quality Problems
Just because everything looks all right on the surface doesn't mean all viewers are getting the quality of video they're supposed to get.
BET Succeeds on the Second Screen by Making Co-Viewing Apps Fun
To really engage home viewers, let them control the on-screen action with their second-screen apps, and have a great time doing it.
Online Video Measurement: Too Much or too Little of a Good Thing?
Several companies now compete to offer the most reliable online video metrics. Does that leave the industry drowning in data, or is there an upside?
Online Video News
February Video Rankings: Google Leads a Video Ad Surge
U.S. viewers watched fewer streaming videos in February, but far more video ads. Could increased advertising be driving away the audience?
Vimeo Launches Sales Platform Vimeo on Demand
Creators with Vimeo Pro accounts can now sell their work, keeping 90 percent of post-transaction revenue.
Industry News
The pure-format classical music station has added AdsWizz’s platform for ad insertion, integrated within the StreamGuys architecture to generate revenue and monetize streams through targeted content delivery.
Successful campaign with X Factor Italy propels HyperTV into U.S. market as broadcasters look to take back control of TV viewing habits
Free App Gives Movie Lovers Access to Hundreds Of Great Films Featuring Big Stars at No Charge
 
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