Program
To view the program in Grid View visit the Agenda page.
Download the Advance Program PDF.
Streaming is no longer just about delivering content—it’s a high-stakes game of innovation, audience engagement, and revenue strategy. The rules are changing faster than ever, with AI-driven personalization, evolving monetization models, and an explosion of creator-led content redefining how audiences interact with media.
At Streaming Media 2025, we’re gamifying the conversation—literally. This year’s event theme, Game On—Streaming's Next Big Move Awaits, will infuse the energy of competition and entertainment into the discussions shaping the future of streaming.
This conference is entirely about changing the game in the streaming industry. If you are a startup media enterprise looking to go from good to great, Streaming Media 2025 is where to meet influential leaders and thinkers who can help make it happen. If you are part of a traditional media company looking for ways to transform your models from the business you have into the business you need, you’ll hear from the smartest people in the room about how that kind of transformation happens, now. If you are looking for a path to the future of your career in today’s media environment, you need to be here, where the opportunity is.
Across three dynamic tracks, we’ll dive into:
• Tech Innovation—Where next-generation tools and workflows are taking streaming
• Monetization—How streaming platforms can maximize revenue in an evolving landscape
• Content & Creators—The battle for attention, engagement, and creative impact
From winners-take-all debates to interactive networking experiences, we’re raising the stakes on what a streaming conference can be. Join us October 6–8 at the Fairmont Miramar in Santa Monica, California, to get in on the action and play to win the future of streaming.
If you'd like to join us as a speaker, please see our Call for Speakers.
Monday, Oct 6
Debate & Discuss
Each session in this track combines two live debates on hot-button issues in streaming and features expert players in the media and technology universe. A lively discussion follows, bringing the full audience into the debate. The audience then picks the winners using the Streaming Media 2025 app. Come to listen, learn, and join the conversation!
Debate #1: Is the Future of Streaming Free or Paid/Hybrid?
Monday, October 6: 12:30 p.m. - 1:30 p.m.
FAST executives and SVOD leaders square off on the future of free vs. paid streaming.
Paige Sherman, Director, Digital Video Programming, Shout Studios
Debate #2: What Is the Key to Streaming Profitability in 2025: Cost-Cutting or Sales Revenue?
Monday, October 6: 1:45 p.m. - 2:45 p.m.
Tech innovators and business leaders face off in this debate over the importance of AI and automation and curtailing OpEx and CapEx vs. monetization strategy and growth.
Debate #3: Who Controls Audience Data and Data-Driven-Revenue?
Monday, October 6: 3:00 p.m. - 4:00 p.m.
Content owners and streaming platform execs debate audience data ownership and how the industry can achieve a better data-sharing balance, content providers on non-owned and operated platforms, and platform owners can partner more effectively to access audience data, grow revenue, and improve fill rates.
Debate #4: AI & Automation vs. Monetization Realities
Monday, October 6: 4:15 p.m. - 5:15 p.m.
As AI and automation reshape the creative and digital landscape, the promise of efficiency, personalization, and scale is undeniable. But what happens when those innovations collide with the hard truths of monetization? This debate tackles the growing tension between tech-driven disruption and the economic realities facing creators, media companies, and platforms.
Monday, Oct 6
Industry Insights
This first-time-anywhere track features sessions guest-curated by four leading industry associations. It brings together expert panels highlighting pressing issues, emerging trends, and innovative solutions. Designed to spotlight diverse perspectives from across the media ecosystem—from next-gen tech to content and audience engagement strategies—these sessions offer attendees unique, insider-driven insights straight from the organizations shaping the future of streaming. Don’t miss this dynamic fusion of industry expertise and real-world relevance, designed to inform, inspire, and ignite your next big idea.
Industry Insight #1: Rethinking the Fan Experience for Streaming Sports
Monday, October 6: 12:30 p.m. - 1:30 p.m.
As live sports shifts to direct-to-consumer platforms, keeping fans engaged means more than just delivering the stream. This panel digs into what’s working—and what’s not—across features like multi-view, alt-casts, overlays, real-time personalization, and second-screen experiences. We explore how LiveOps, fan feedback, and data-driven design are reshaping the game, while also examining the balance between interactivity and overload. From accessibility to monetization—think gamification, shoppable moments, and loyalty loops—we look at the evolving playbook for turning passive viewers into active participants.
This session is in cooperation with Women in Streaming Media.
Industry Insight #2: Innovating the Future of Media: Transforming Workflows for Tomorrow's Audience
Monday, October 6: 1:45 p.m. - 2:45 p.m.
As the media landscape evolves and technology rapidly expands, traditional ways of creating and distributing content are being redefined, sometimes on a daily basis. Hear how industry leaders are embracing innovation alongside traditional workflows and creating new strategies on metadata, all while keeping an eye on the overall future of media and audiences.
This session is in cooperation with Rise.
ErinRose Widner, Global Head of Business Strategy, Emerging and Creative Technologies | M & E, Verizon
Industry Insight #3: Bridging Broadcast & Streaming: Lessons From the Front Lines
Monday, October 6: 3:00 p.m. - 4:00 p.m.
The lines between traditional broadcast and digital streaming are blurring, but the infrastructure behind them often isn’t. This panel dives into how media organizations are navigating the challenges of serving both worlds, with insights from platform operators and technology leaders tackling this dual-delivery reality. We explore how teams are managing bifurcated architectures, reconciling distinct delivery methods, and aligning diverging business models, from ad loads and latency to playout and personalization. Expect discussion on unified workflows, operational resilience, and what it really takes to future-proof a hybrid media strategy.
This session is in cooperation with SVTA.
Jason Thibeault, CEO, Streaming Video Technology Alliance (SVTA)
Monday, Oct 6
Opening Night Party
Opening Night Party
Monday, October 6: 5:30 p.m. - 7:30 p.m.
All VIP Access Pass holders are invited to our exclusive Opening Night Party on Monday at the retro-groovy beach house: The Bungalow at the Fairmont Miramar. Join us at this Santa Monica hot spot for an open bar, delicious bites, and live music. Open to VIP Access Pass holders, speakers, and sponsors.
Tuesday, Oct 7
Keynotes
Tuesday, Oct 7
Track A: Tech Jackpot: Winning the Streaming Innovation Game
This track explores the cutting-edge technologies shaping the next evolution of streaming, from AI-driven content curation to live interactive experiences. Discussions highlight personalization, workflow automation, and emerging technologies like AR and AI-powered localization.
Streaming platforms are rapidly adopting AI, AR, and automation to redefine how content is created, discovered, and monetized. This track provides insights for technology leaders, engineers, and product teams navigating this transformation.
The audience for this track includes:
- • Tech innovators and engineers working on AI, AR, and personalization tools
- • Media product leads and developers implementing next-gen streaming infrastructure
- • Content platform architects optimizing engagement and workflow automation
A101. AI-Powered Subbing, Dubbing, and Localization
Tuesday, October 7: 1:00 p.m. - 1:45 p.m.
Content owners and media tech experts discuss the challenges and cost efficiencies of scaling global content with voice cloning, AI-generated subtitles, and automation.
Nick Manoochehri, AI GTM - Media & Entertainment, Google
A102. Security and Trust in the AI Era: C2PA, DRM, and Content Authenticity
Tuesday, October 7: 2:00 p.m. - 2:45 p.m.
Securing digital and streaming content and tracking and determining content provenance are quickly converging in the age of GenAI. This panel explores how streaming platforms can ensure content protection and authenticity.
A103. AI and Live Streaming: Automation and Analytics
Tuesday, October 7: 3:15 p.m. - 4:00 p.m.
AI and machine learning are enabling new efficiencies in streaming workflows and taking live stream monitoring to new levels for those who know how to leverage them. Join this panel to see the cutting edge of real-time production workflows, automation, and predictive analytics.
Magnus Svensson, Media Solution Specialist, Eyevinn Technology
Corey Smith, Deputy General Manager, CSG, TATA Communications
A104. Cloud vs. On-Prem vs. Hybrid Workflows: What’s Next?
Tuesday, October 7: 4:15 p.m. - 5:00 p.m.
Optimizing infrastructure for cost efficiency and scalability are critical for live streams at scale. This panel examines how to manage CapEx and OpEx for cloud and hybrid streaming migration and what it might cost you in 2026 not to move more of your operations to the cloud.
Corey Smith, Deputy General Manager, CSG, TATA Communications
Tuesday, Oct 7
Track B: The Monetization Match – Show Me the Money!
This track explores the business side of streaming, covering monetization models, advertising innovations, subscription strategies, and new ways to maximize revenue in an evolving digital landscape. Discussions will span FAST, AVOD, SVOD, hybrid models, branded content, ecommerce, and AI-driven monetization strategies.
As streaming revenue models evolve, platforms must balance ad-supported and subscription models, optimize content monetization, and explore new revenue streams. This track provides insights for executives, strategists, and advertisers navigating the business of video.
The audience for this track includes:
- • Executives and business strategists refining monetization strategies
- • Advertising and marketing leaders optimizing revenue models
- • Content owners and distributors maximizing returns on content
- • Data analysts leveraging insights to boost profitability
- • Brands looking to directly connect with content
B101. Leveraging Data for Smarter Ad Monetization
Tuesday, October 7: 1:00 p.m. - 1:45 p.m.
Ad-driven streaming monetization is all about making the most of user data to deliver the right ads to viewers via AI; check out this panel to learn how you can leverage AI and machine learning to gather more data and use it more efficiently to improve ad targeting and pricing.
Shailley Singh, EVP, Product & COO, IAB Tech Lab
B102. The Future of Commerce in Streaming: Shoppable Video & Live Shopping
Tuesday, October 7: 2:00 p.m. - 2:45 p.m.
Shoppable TV is the next frontier in maximizing sales opportunities for brands and monetization opportunities for streaming content without deluging viewers with more ads. Learn how innovative streaming platforms, content owners, and brands are merging entertainment with ecommerce to drive sales.
B103. Monetizing Niche Audiences: Strategies for Targeted Growth
Tuesday, October 7: 3:15 p.m. - 4:00 p.m.
There are riches in the niches, as more than one independent FAST channel maverick has declared from the Streaming Media stage. This session explores the latest schemes for maximizing revenue in smaller, passionate communities.
Rashaun Hall, Vice President, Streaming & Partnerships, Fuse Media
Shamroc Peterson, CEO, Diverseego
B104. The Power of Subscription Bundles and Partnerships
Tuesday, October 7: 4:15 p.m. - 5:00 p.m.
Some of the most surprising, imaginative, and budget-friendly streaming subscription bundles we’re seeing these days are coming from telcos and retailers and pairing competing services. Are multi-platform streaming bundles becoming the new cable TV?
Tuesday, Oct 7
Track C: Beyond the Stream—The Ultimate Content Challenge
As consumers juggle TikTok, YouTube, Netflix, gaming, and live sports, the competition for attention has never been fiercer. This track focuses on content strategy, creator tools, and engagement tactics for capturing and keeping audiences.
Streaming services aren’t just competing with each other—they're battling the entire digital ecosystem for attention. This track helps creators, content strategists, and platform leaders develop new engagement models.
The audience for this track includes:
- • Content strategists and platform executives crafting audience retention strategies
- • Advertisers and brands finding new ways to engage consumers in a fragmented media landscape
- • Creative professionals and interactive designers building new formats for streaming
- • Creators, influencers, and digital-first storytellers adapting to shifting consumption trends
C101. Competing With Social Platforms in the Short-Form Space
Tuesday, October 7: 1:00 p.m. - 1:45 p.m.
This panel kicks off Streaming Media’s first-ever “creator” track with a look at what more traditional channels can do to gain and maintain a foothold in this new creator content universe, exploring how streaming platforms can win against TikTok and YouTube.
David B. Williams, SVP & GM of Channels, pocket.watch
C102. The Rise of Live and Participatory Content
Tuesday, October 7: 2:00 p.m. - 2:45 p.m.
“Appointment viewing” is making a comeback by bringing the fans into the game. Prepare to lean in to learn how successful practitioners are making it happen.
Tom Merritt, Co-Host, Daily Tech News Show (DTNS)
C103. The Role of Legacy IP in Capturing New Audience Segments
Tuesday, October 7: 3:15 p.m. - 4:00 p.m.
Dusting off classic media properties and leveraging them in new linear channels and other streaming venues has proven to be a winning strategy for content owners in the new distribution landscape; learn how franchises are reinventing themselves and reeling in new fans.
Paige Sherman, Director, Digital Video Programming, Shout Studios
C104. The Creator Economy and the Future of Video Monetization
Tuesday, October 7: 4:15 p.m. - 5:00 p.m.
Creators are shaping the next wave of content, and that wave is rolling in fast. Join this panel to gain insight into the emerging creator economy and how to make it profitable.
David B. Williams, SVP & GM of Channels, pocket.watch
Tuesday, Oct 7
Happy Hour in the Streaming Media Showcase
Wednesday, Oct 8
Keynotes
Wednesday, Oct 8
Track A: Tech Jackpot: Winning the Streaming Innovation Game
This track explores the cutting-edge technologies shaping the next evolution of streaming, from AI-driven content curation to live interactive experiences. Discussions highlight personalization, workflow automation, and emerging technologies like AR and AI-powered localization.
Streaming platforms are rapidly adopting AI, AR, and automation to redefine how content is created, discovered, and monetized. This track provides insights for technology leaders, engineers, and product teams navigating this transformation.
The audience for this track includes:
- • Tech innovators and engineers working on AI, AR, and personalization tools
- • Media product leads and developers implementing next-gen streaming infrastructure
- • Content platform architects optimizing engagement and workflow automation
A201. The Rise of AI-Generated Video: Is Synthetic Content the Future?
Wednesday, October 8: 11:45 a.m. - 12:30 p.m.
This session delves into the range of AI-generated synthetic content populating the streaming ecosystem today, exploring such emerging genres of deepfakes, virtual influencers, and AI-generated news.
A202. AI-Powered Curation and Discoverability
Wednesday, October 8: 1:30 p.m. - 2:15 p.m.
In today’s saturated content market, even on the downward slope of the peak TV era, offering great content isn’t enough to deliver satisfying experiences to streaming users. Platforms and channels need to read the tea leaves of user data and surface the shows viewers most want to see next. This session explores how machine learning and personalization facilitate more effective curation and discovery and increasingly shape the viewer experience.
Max Rausch, Director, Business Optimization, Roku
Tony Huidor, COO & CTO, Cineverse
Sharon Kritzer, VP Product, Discovery + AI, Tubi
A203. The Evolution of Streaming Codecs and Standards: Encoding Live for the Edge
Wednesday, October 8: 2:30 p.m. - 3:15 p.m.
In this session, encoding and codec experts discuss how compression technology is evolving as streaming delivery increasingly moves to the edge, with an eye to the rise of key codec contenders, from AV1 to VVC and beyond.
Mickael Raulet, Chief Technology Officer,, Ateme
Wednesday, Oct 8
Track B: The Monetization Match – Show Me the Money!
This track explores the business side of streaming, covering monetization models, advertising innovations, subscription strategies, and new ways to maximize revenue in an evolving digital landscape. Discussions will span FAST, AVOD, SVOD, hybrid models, branded content, ecommerce, and AI-driven monetization strategies.
As streaming revenue models evolve, platforms must balance ad-supported and subscription models, optimize content monetization, and explore new revenue streams. This track provides insights for executives, strategists, and advertisers navigating the business of video.
The audience for this track includes:
- • Executives and business strategists refining monetization strategies
- • Advertising and marketing leaders optimizing revenue models
- • Content owners and distributors maximizing returns on content
- • Data analysts leveraging insights to boost profitability
- • Brands looking to directly connect with content
B201. AI Meets Adtech
Wednesday, October 8: 11:45 a.m. - 12:30 p.m.
Many industry pundits have commented that GenAI would have an easier entry into the adtech media workflow than other areas because the ROI is more transparent, and upfront updates from major content platforms suggest the industry is buying in. This panel explores whether those bets are likely to pay off, and if agentic AI is really capable of following IAB standards, creating media plans, personalizing creative, optimizing A/B testing, buying placement, monitoring QoS, providing measurement, and more.
Jarred Wilichinsky, SVP, Ad Operations, Paramount
Shailley Singh, EVP, Product & COO, IAB Tech Lab
B202. Monetizing Sports in a Changing Digital Landscape
Wednesday, October 8: 1:30 p.m. - 2:15 p.m.
From direct-to-consumer leagues to ad-driven sports streaming, this panel explores next-generation strategies for delivering dynamic and profitable sports experiences that connect with mass and niche audiences alike.
Remi Beaudouin, Chief Strategy Officer, Ateme
David Guinan, Independent Digital Strategy Consultant
B203. The Future of Brand Integration and Sponsorship in Streaming
Wednesday, October 8: 2:30 p.m. - 3:15 p.m.
Brand integration today goes beyond mere product placements or commercial breaks. It’s about creating organic connections between content and brand experiences with sponsored content, co-branded shows, and interactive experiences. This session digs into the ways brands are embedding themselves in video content.
John Petrocelli, Founder & CEO, Bulldog DM
Wednesday, Oct 8
Track C: Beyond the Stream—The Ultimate Content Challenge
As consumers juggle TikTok, YouTube, Netflix, gaming, and live sports, the competition for attention has never been fiercer. This track focuses on content strategy, creator tools, and engagement tactics for capturing and keeping audiences.
Streaming services aren’t just competing with each other—they're battling the entire digital ecosystem for attention. This track helps creators, content strategists, and platform leaders develop new engagement models.
The audience for this track includes:
- • Content strategists and platform executives crafting audience retention strategies
- • Advertisers and brands finding new ways to engage consumers in a fragmented media landscape
- • Creative professionals and interactive designers building new formats for streaming
- • Creators, influencers, and digital-first storytellers adapting to shifting consumption trends
C201. Independent by Design: Creators Who Built Their Own Path
Wednesday, October 8: 11:45 a.m. - 12:30 p.m.
Not every creator follows the conventional route through studios, agencies, or influencer networks. This session features four creators who’ve built sustainable businesses on their own terms—operating outside the traditional systems while cultivating loyal audiences and creative freedom. Hear how they did it, why it works, and what others can learn from their approach.
C202. How Brands Are Partnering With Creators to Drive Engagement
Wednesday, October 8: 1:30 p.m. - 2:15 p.m.
Even as streaming monetization becomes more ad-driven, traditional advertising is no longer the only way to capture attention; creators are taking the lead in engaging audiences in more authentic, creative, and impactful ways; and brands are taking note and partnering with them. In this session, creators and brands share lessons from successful brand collaborations.
C203. Fan Communities and the Future of Engagement
Wednesday, October 8: 2:30 p.m. - 3:15 p.m.
As digital platforms evolve, sustained engagement thrives on belonging. Viewers build powerful connections as fan bases through communities of shared interest. How are today’s streaming platforms responding to this trend and leveraging fan loyalty and fandom culture?