Media & AI Strategist
Alchemy Creations
Andy Beach is a Media & AI Strategist working at the intersection of storytelling, technology, and innovation. With over two decades of experience spanning startups, global media companies, and Big Tech, he brings a rare blend of creative intuition and technical expertise. Formerly the CTO for Media & Entertainment at Microsoft, Andy now advises a range of companies focused on generative AI, cloud-native production, and immersive media platforms.
His work explores how AI is transforming content creation, audience engagement, and the architecture of modern media ecosystems. Andy is the author of an online publication called Engines of Change: Technology, Media, and the Attention Economy (https://www.enginesofchange.ai/) and host of the Future Frames podcast, where he dissects emerging trends at the edge of storytelling and machine intelligence.
Known for translating complex ideas into compelling insights, Andy helps creative professionals, technologists, and industry leaders alike navigate the evolving media landscape with clarity and purpose.