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April 29, 2013

Featured Articles
Commentary: Will Flash Player Survive?
Recent announcements surrounding Adobe's plans for Primetime—including the inclusion of HLS and DASH support—beg the question: Why isn't the venerable Flash Player getting key upgrades?
The OTT Difference
OTT differs from other streaming video in many ways. Some of these differences present new challenges for content providers to overcome, but when successfully addressed, providers can create an excellent user experience.
Online Video Ads Will Be $9 Billion Biz in 4 Years, Says Digitas
With the NewFronts kicking off next Monday, Digitas addresses both the revenue opportunities and the need for standards to push the industry forward
Online Video News
One Quarter of All Videos Viewed in March were Ads
Video viewings inched upward in March, but video ad viewings skyrocketed to more than 13 billion video ads totaling more than 5 billion minutes
IAB Report Charts the Growth of Online Ad Revenues
The full online ad industry grew to $36.6 billion in 2012, while digital video ads accounted for $2.3 billion of that.
Adding HLS Support to Flash, Adobe Sees Authentication Jump
The number of authenticated TV Everywhere streams grew from 18.3M in 2011 to 222.5M in 2012, says Adobe.
Industry News
JPEG 2000 and H.264 codecs deployed for broadcast-quality video compression
There's now an easy, one-stop solution from Sovee: Video translation, Closed Captioning, and rapid transcoding with at least 30% compression and no visual degradation.
Turner to lead the company’s enterprise product and market development initiatives
 
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