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April 06, 2015

Featured Articles
New HEVC Patent Pool: What Are the Implications?
Last week, HEVC Advance announced it is forming a new patent pool in addition to the one offered by MPEG LA. While the new group—which will likely include Dolby, GE, Mitsubishi Electric, Philips, and Technicolor—did not announce licensing terms, past precedent indicates that the royalties won't likely be onerous for most encoding and decoding vendors, though how it will affect content publishers is less clear.
How to Build Online Video Players
This guide explains the many options and features available for video playback, and details the coding required to create video players for any platform.
Media Companies Reassess Their Identities as Expectations Change
For streaming video providers, the choice now is to either build in-house or to look to the cloud and get out of the technology business.
Online Video News
Roku Updates Roku 3 With Voice Search, Roku 2 With Faster Engine
In addition, Roku set-top-box owners will get updated software with channel search and a way to follow new movie releases.
Google Expands Preferred YouTube Ad Spots to Canadian Buyers
Select agency partners will sell ad spots in the top 5 percent of YouTube content to Canadian brand buyers.
Sling TV Will Offer HBO for $15/Month, Includes Live and VOD
Just in time for the Game of Thrones and Silicon Valley premieres, Sling TV will offer an HBO add-on pack to subscribers.
SnapStream Launches Cloud DVR for Easy Enterprise Access
Record feeds from multiple geographies and combine programs in an online library that employees can access from any location.
Industry News
Primestream will be showing Xchange Media Cloud on Azure at Microsoft’s booth located at SL6605/SL6610 on Tuesday, April 14 from 2:00pm to 4:00pm PST. Primestream is located at booth SL10216. Learn more at primestream.com
Enables media organizations to quickly identify key trends, improve profitability and business agility
Using New ‘Up!’ Compression Mode, Envivio Muse 4.0 Improves Video Quality, Saves Bandwidth, and Future-Proofs Operations
 
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