Cathy Rasenberger is Founder and President of Rasenberger Media LLC. (www.rasenbergermedia.com), a leading media industry consulting firm for 28 years providing business development, market entry and expansion strategies, outsourced management and strategic advisory services. Founded in 1998, Rasenberger Media has specialized in developing, launching and distributing television networks. To date, Rasenberger has successfully helped launch 25+ leading Cable TV networks and 20+ Free Ad-Supported Streaming channels including AccuWeather, Newsmax, TV One, Al Jazeera, Outside TV, Outdoor Channel, MGMHD, Universal Sports, PBS Nature, RFD-TV, PFLMMA, Free Movies Plus, and many more. Rasenberger Media advises major media companies on strategic partnerships, business development, market expansion and distribution strategies. Clients have included WNET, Verizon Wireless, Al Jazeera, WWE, Condé Nast, Houghton Mifflin Harcourt, MGM, Universal Music, TDAmeritrade, WURL, AIBUY, Rural Media Group, among others.

Cathy Rasenberger is also a Founder and President of Sports Studio, Inc., a global sports platform, distribution and monetization company dedicated to delivering and monetizing free, high quality sports programming across linear and on-demand platforms. Sports Studio, Inc. owns and operates FreeLiveSports.tv, which is among the world’s largest free sports streaming platforms, with 120+ sports channels, 1000s of hours of sports-related VOD, and available in 75 countries. Sports Studio also operates a managed services and syndication business which develops, monetizes and distributes O&O and third party sports FAST channels worldwide.

Prior to founding Rasenberger Media, Rasenberger helped launch and build the Food Network from a concept thru its eventual sale to E.W. Scripps as SVP Distribution and Affiliate Marketing. Previously, Rasenberger held senior management positions at ESPN, TV Guide, Warner Bros TV and Cablevision Magazine.

Rasenberger is a recognized Cable and Streaming industry expert and a frequent moderator and speaker on industry panels, including Stream TV Show, NAB Show, Cynopsis ScreenShift, NEXT TV Summit, TVOTNYC, Streaming Media, and more. In recognition for her industry contributions, Rasenberger has been included in CableFax “Top 100 Heavy Hitters”, “Most Powerful Women” and inducted into the Cable TV Pioneers. Rasenberger holds a BA from Harvard in History and Literature.