xplace uses Teracue MC-SCREEN in Media Markt Netherlands
Live encoding of Scala digital signage HD players for simultaneous output on hundreds of TV displays
Odelzhausen (Munich)(25 Jan 2011)
xplace GmbH, Europe-wide market leader and specialist in digital customer information systems, uses Teracue MC-SCREEN encoders to distribute digital signage advertising signals in HD quality on hundreds of LCD and plasma screens.
xplace's newest product is currently installed in the TV departments of the Dutch Media-Saturn stores: Instore-TV via IP-TV. It provides digital signage on all available LCD and TV displays. In addition, live TV and videos on demand can be played on all TV equipment in highest HD quality.
This is done by using a video distribution system based on an IP network. Thus a single live video stream can be provided on any number of devices.
The professional production and display of the content which is later sent via the IP network is performed by a SCALA digital signage system.
The production of the live video streams and live distribution of the digital signage content adopts MC-SCREEN encoder by Teracue. The MC-SCREEN software encoder grabs digital signage screen-displays, converts the complete desktop view of the PC into a full HD stream and sends it out into the network (multicast). The displays in the stores receive the HD stream via standard IPTV set top boxes, as the Aminet 130 and 140 series from Amino.
In this case MC-SCREEN is installed directly on the SCALA HD digital signage players. As the MC-SCREEN encoder can be operated directly on the SCALA player, and due to the fact that it is a pure software encoder, a full HD video stream can be produced cost-efficiently and without requiring extra hardware. This is a new step for Digital Signage signal distribution.
The Teracue IPTV encoder products will be showcased at ISE Amsterdam February 1-3 on stand #1E78.
Teracue was established in 1991 and currently employs 15 personnel. Development and the marketing of professional Broadcast and IPTV systems through an international network of specialised dealers represent the main business activities of the firm today. Clients include public and private broadcasting companies, corporations, banks, universities, clinics, medical and training facilities, fire services and police centres, aerospace companies, military and other federal organisations. Further information is available at www.teracue.com.
xplace GmbH with its registered head office in Göttingen is a specialist in interactive customer information systems in retail. With its in-house developed software platform, the company provides a multifaceted information system which is used on digital advertising displays and kiosk terminals. Alongside POS-Terminals, POS-TV and POS-Software the product range includes internet portals, marketing services and hardware. xplace GmbH employs around 130 employees and is represented by sales partners in almost every country in Europe.
The installation of the Instore-TV systems in the Netherlands is part of the Europe-wide rollout of the "xplace Instore-TVs". In one year over 800 stores in 16 countries were equipped with the product. By the end of 2010 all of the Media-Saturn stores in the Netherlands will be fitted out with Instore-TV via IP-TV. Further information can be found at www.xplace.de.