Save $100 off Our Most Popular Streaming Media East Passes. Register Now! Industry Announcements

View Press Releases --- Add Your Press Release provides this section as a service to its readers and customers.

Please read our new press release policy, effective February 1, 2022.

Press releases are subject to approval by the editorial staff of and may be edited or altered for length and clarity, or to remove unsubstantiated and unverifiable claims.

All content presented within the press release section is that of the submitter. does not necessarily endorse such content and bears no responsibility or liability for its accuracy.

Visual Data Media Services Receives Coveted Apple Feature Encoding Certification

Burbank, CA(07 Aug 2014)

Visual Data Media Services (, a leading data centric facility that supports the creation, transformation, management, and distribution of content for all media and broadcast platforms, today announced that they have earned iTunes certification from Apple to create feature content media for delivery to iTunes. Visual Data has been delivering Television content to iTunes since 2011, but this expanded certification will allow Visual Data Media Services to offer their clients true, end-to-end digital supply chain services. The VDMS iTunes certification is also expected to drive more media partnerships and content management growth. 

“Clients that rely on us for all of their content deliverables have struggled with the fact that Visual Data has not been able to create feature content specifically for iTunes, which was challenging given the evolving demand for faster content availability and high security,” said John Trautman, CEO of Visual Data. “Now, with iTunes certification, we can offer clients the ability to deliver our premium quality digital media content to the largest digital media retailer in the world, allowing content owners to optimize their workflows.”

Receiving iTunes certification is a selective process that requires content to be encoded and delivered by an Apple-approved encoding house. The encoding house then processes the content to Apple-specifications for ultimate distribution on iTunes.  

Visual Data Media Services qualifications and benefits include:

  • Major studio & content partner sponsorship

  • Multiple Language Film Profile (MLF) support

  • Dedicated iTunes customer service

  • World-class staffing and technical infrastructure

  • Adherence to exceptional on-time delivery and Quality Assurance metrics

  • Origination and repurposing of subtitles, enabling access of iTunes titles world-wide

“The demand for higher quality content is pushing creativity beyond the traditional studio community as consumers are looking to access an array of content from multiple devices without sacrificing quality,” said Trautman. “We put a lot of work into Visual Data’s technology and processesto ensure high quality service for our clients, and we’re very pleased to be recognized and approved by Apple’s esteemed certification program.”

About Visual Data Media Services, Inc.

Visual Data has earned its reputation for outstanding quality and service by providing integrated post-production solutions for 20 years. To meet the ever evolving needs of television, feature film, and new media clients, Visual Data supports the creation, transformation, management, and distribution of content for all media platforms. Strategically integrated services at our data centric facility allow Visual Data to fulfill complex deliveries and solve difficult problems for clients with ease.