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VideoBlocks Launches First Stock Video Marketplace Allowing Contributors to Keep 100% of Their Sales

Reston, VA(21 Nov 2014)

VideoBlocks, the first subscription-based provider of unlimited royalty-free stock video, today announced the launch of the industry’s most contributor-friendly marketplace that rewards content creators with 100% of the proceeds from their sales.

The new marketplace will work hand-and-hand with VideoBlocks’ existing subscription model that currently serves over one million video downloads per month to customers around the world.

Subscription members will continue to have unlimited access to a library of over 100,000 premium video clips, motion backgrounds and after effects templates, but they will now also have access to a deep library of content from premium providers at prices up to 40 percent cheaper than competitive stock media services.

“We think that content creators deserve a bigger slice of the pie than they receive with existing marketplaces,” said Joel Holland, Founder and CEO of VideoBlocks. “Typically, stock media sites keep anywhere from 50 percent to 85 percent of sales, leaving the minority for the people who invest the time and money to shoot, tag, and upload the videos. That felt backwards to us, so we built a marketplace where they keep everything.”

Holland added that marrying the new marketplace concept with discounts for members was a win-win for contributors and customers: “Our mission is to provide premium creative content that we can all afford. While we want to be the most contributor-friendly stock media marketplace on the planet, we also want to be sure this incredible content is accessible for our customers.”

By allowing contributors to keep 100% of the proceeds, VideoBlocks can offer significantly lower prices than competitors while ensuring that creators still earn more from each sale. Meanwhile, VideoBlocks will benefit from increased membership acquisition and retention by becoming a one-stop shop for the creative community.

VideoBlocks is now accepting applications to join the new marketplace. Contributors can visit to sign up for review and an invitation to the program. Those with existing Shutterstock and Pond5 portfolios will be fast tracked for acceptance into the marketplace. 

About VideoBlocks

VideoBlocks is a profitable, venture-backed stock media company recently recognized by Inc. Magazine as the fourth fastest growing media company in the United States. Together with its sister sites GraphicStock and AudioBlocks, VideoBlocks empowers over 100,000 customers to enhance their creative projects, ranging from professional production studios like NBC, to pro-sumers and enthusiasts like colleges, churches and video editing hobbyists. These users download over 1,000,000 video and audio clips each month. Founder and CEO Joel Holland has been named one of the "Top 25 Entrepreneurs Under 25" by BusinessWeek Magazine, "Young Entrepreneur of the Year" by the United States Small Business Administration, “Entrepreneur of the Year” by Ernst and Young for the Greater Washington DC Region, and made Inc. Magazine’s prestigious “30 Under 30” list in 2013. The company is based in Reston, Virginia.