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SeaChange Cloud Adrenalin Selected by BBC Worldwide for BBC Store

SeaChange has been selected to provide a complete managed service based on its SeaChange Cloud Adrenalin™service that will enable BBC Worldwide to make available TV content online for purchase via BBC Store

Acton, Mass.(05 Sep 2014)

SeaChange International, Inc. (Nasdaq: SEAC) announced that its SeaChange Cloud Adrenalin™ multi-screen television service has been selected by BBC Worldwide, the commercial arm of the BBC, to support the launch of BBC Store. The new service will launch to UK consumers in 2015 and will include programs not currently available online, including content no longer available on BBC iPlayer.

SeaChange will provide a managed service incorporating Cloud Adrenalin, which can be experienced at IBC2014 next week, and the Company’s 24x7 remote service management team.  SeaChange Cloud Adrenalin™ empowers television service providers and content owners to deliver advanced, multi-screen services that incorporate blended entertainment with personalized content.

The Cloud Adrenalin pay-as-you-grow model allows providers to dynamically control spending in response to the elastic requirements for content, subscribers and levels of service offering. The full complement of SeaChange's deployment-proven multi-screen capabilities for delivery, analytics, promotions and system monitoring are available in Cloud Adrenalin.

“We selected SeaChange because it’s focused exclusively on creating solutions for extremely demanding television operations worldwide,” said Michael Fleshman, Senior Vice President Consumer Digital Technology at BBC Worldwide.  “Our strategy for BBC Store will use the cloud to achieve scale, reliability and quality.  SeaChange Cloud Adrenalin will be the key to our ability to present the programs we’re offering on any devices viewers choose.”

“It’s an honor that BBC Worldwide is entrusting the online distribution strategy for its celebrated content to SeaChange’s technology and digital video workforce,” said Andrei Noppe, Senior Vice President and General Manager EMEA and APAC, SeaChange.

SeaChange will present its multi-screen software and cloud services at IBC2014 in Amsterdam (Sept. 12-16), Hall 1, Stand F70.  To book a demonstration, go to:

About SeaChange International

Ranked among the top 250 software companies in the world, SeaChange International (NASDAQ: SEAC) enables transformative multi-screen video services through an open, cloud-based, intelligent software platform trusted by cable, IPTV and mobile operators globally.  Personalized and fully monetized video experiences anytime on any device, in the home and everywhere, are the product of the Company’s superior video platform, advertising and in-home offerings. 
SeaChange’s customers include many of the world’s most powerful media brands including all major cable operators in the Americas and Europe, and the largest telecom companies in the world. Headquartered in Acton, Massachusetts, SeaChange is TL 9000 certified and has product development, support and sales offices around the world.  Visit