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Elemental Demonstrates Next-Generation Media Processing at IBC Based on Amazon Web Services

Elemental will unveil Elemental Cloud at IBC in Amsterdam, September 7-11. Elemental Cloud is a purpose-built platform designed to securely manage high-volume, enterprise-class video solutions on Amazon Web Services (AWS).

Portland, Oregon(30 Aug 2012)

Elemental Technologies today announced it will unveil Elemental Cloud at IBC in Amsterdam, September 7-11. Elemental Cloud is a purpose-built platform designed to securely manage high-volume, enterprise-class video solutions on Amazon Web Services (AWS). The company today also announced the market release of Elemental Server Cloud Edition (CE), a file-based solution for high speed, multi-format video conversion in the cloud.

These new cloud offerings combine unmatched video processing solutions from Elemental with the scalability, elasticity and flexibility of the AWS infrastructure. This solution enables professional media and entertainment companies to enhance multiscreen video offerings and grow audiences while generating greater revenues and decreasing capital expenses.

“The rapid growth of online and mobile video along with the dynamic evolution of formats, standards and distribution make cloud computing a natural complement to on-premise processing for large-scale video encoding applications,” said Sam Blackman, CEO and co-founder of Elemental Technologies. “This gives our customers maximum speed, flexibility and price-performance in creating video content targeted to multiple screens and devices.”

“We’re pleased to work with Elemental to bring industry-leading cloud-based video encoding and transcoding to customers,” said Terry Wise, director of worldwide partner ecosystem, AWS, “With Elemental Cloud and Elemental Server running on AWS, premium video providers can immediately meet the demand in their media workflow and take advantage of the AWS global infrastructure for secure content creation, storage and distribution.”

During IBC, Elemental and AWS will host a cocktail reception at the Elemental booth on Sunday, September 9 from 5pm to 6:30pm to showcase these new cloud-based offerings. Elemental will exhibit at IBC in hall 7, stand 7.H37. To schedule a meeting with an Elemental representative at IBC, please visit http://www.elementaltechnologies.com/lp/schedule-meeting. In addition, Sam Blackman will speak alongside AWS, UFC, PBS and others on the topic of enterprise video processing in the cloud on September 19th at SLS Hotel in Los Angeles. To register for the event, click here.

About Elemental
Elemental Technologies is the leading supplier of video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of graphics processors to power adaptive video streaming over IP networks. Providing unmatched solutions for top media and entertainment companies worldwide, including the BBC, Comcast, Eurosport, HBO and Terra, Elemental helps content programmers and service providers bring video to any screen, anytime – all at once. The company has offices in the United States, the United Kingdom, Hong Kong, Singapore and Brazil. To learn more, please visit www.elementaltechnologies.com and follow @elementaltech on Twitter.